If you’ve been following JOVM recently, you might remember coming across a post on the London-based quartet of Life in Film. Comprised of Dominic Sennett, Edward Ibbotson, Micky Osment, and Samuel Fry, the quartet has quickly built up quite a profile in the UK with radio play from BBC Radio 1′s Zane Lowe and Huw Stephens and BBC Radio 6′s Lauren Laverne, and across the rest of the world as they’ve opened for The Rolling Stones, played a number of international gigs sponsored by Burberry. But they’ve started to receive Stateside attention with the release of “It’s What Happens Next That Matters Most,” an upbeat, breezy indie rock, love song that manages to be both infectiously sweet and crowd pleasing – with an introspective nature at it’s very core. 

Their latest single “Alleyway” continues the British quartet’s reputation for breezy, populist indie rock based around subtly twangy guitar played through gentle washes of reverb, infectiously upbeat, catchy hooks and earnest, plaintive vocals that sonically bears a dim resemblance to Mumford and Sons while furthering their reputation for breezy pop-based indie rock – and perhaps more importantly, if you can’t picture a packed room singing along, there’s something wrong with you.