New Video: JOVM Mainstays Boogarins Return with Hallucinatory and Abrasive Visuals for Their Boundary-Pushing New Single

With the 2015 release of their excellent, sophomore effort Manual, the Brazilian psych rock quartet Boogarins quickly became a JOVM mainstay artist. Now, if you’ve been frequenting this site over the past year or so, you’d recall that the internationally acclaimed psych rock quartet can trace their origins to when its founding members, Fernando “Dino” Almeida and Benke Ferraz started playing music together as teenagers in their hometown, the central Brazilian city of Goiânia. Interestingly, the music that the duo of Almedia and Ferraz began to write and eventually record quickly revealed a unique vision of psych pop that drew from their country’s incredibly rich and diverse musical and cultural history  — but with a decidedly modern viewpoint. And unlike a number of contemporary rock bands in their native Brazil, Boogarins were among one of the first, who wrote and sung lyrics completely in Brazilian Portuguese.

The release of the band’s full-length debut As Plantas Que Curam reverberated throughout Brazil as it was a massive critical and commercial success — without the support of a major label or a publicity firm pushing the album. As the band rose to national prominence, they started to receive larger international attention, and as a result they’ve played some of the world’s largest and most popular festivals including   Austin Psych FestBurgeramaPrimavera Sound Festival, as well as playing headlining shows in clubs in LondonParisBarcelona and New York. And while touring to support their their full-length debut, the members of the quartet had began writing and revising the material that would eventually comprise Manual. Now, interestingly enough, the material on their sophomore effort was specifically conceived as a diary or dream journal, which gives the material a deeply personal, almost stream-of-consciousness-like feel; but it also reveals a band that has become increasingly sociopolitically conscious as the album’s lyrical content also draws from the complex socioeconomic and political that affected their homeland’s communities before, during and after the 2014 World Cup — namely that entire neighborhoods and communities were being razed for massive commercial developments that helped multinational, global corporations and their interests make money hand over fist instead of uplifting those who desperately needed uplift.

During a rather busy bit of international touring the Latin Grammy-nominated act, the quartet holed up in house near Austin, TX‘s SPACE Studios for most of the summer, and they spent their time writing and recording new material in between a several weeks- long Austin club residency. the band’s latest single “Elogio a Instituição do Cinismo” (translated into English, the title is “Praise the Institution of Cynicism”)is a decided sonic departure as the band incorporates the use of thumping beats and breakbeats, swirling and whirling electronics, abrasive and buzzing guitars to create a malevolent and angrily brewing storm of sound that’s paired with vocals that manage to be both dreamily placid yet pissed off. While being hallucinatory, the song manages to be a rowdy, furious almost dance floor-like stomp, revealing a band that’s readily and aggressively pushing psych rock and Brazilian rock into strange, yet excitingly new directions.

Filmed and edited by Victor Souza and featuring collages by Beatriz Perini, the recently released lyric and subtitled video emphasizes the bitter, vitriol-fueled critique of society at the heart of the song, suggesting that society encourages people to be deceptive and allows people to be used as means for more ends in themselves. The collages help emphasize the song’s whirling malevolent storm.

 

 

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