New Video: Icelandic Indie Rock Act Mammut Releases a Brooding and Dramatic Video for “The Moon Will Never Turn On Me”

Comprised of Katrina Mogensen (vocalist), the daughter of Birgir Mogensen, who played alongside Björk in one of her first bands, Alexandra Baldursdóttir (guitar), Arnar Pétursson (guitar), Ása Dýradóttir (bass) and Andri Barter Jakobson (drums), the Icelandic indie rock quintet Mammut formed when its members were just 14 — and they derive their name from from the Icelandic word for “mammoth,” which the band’s Mogensen reportedly “plucked out of the air” before their stage debut.

In their native Iceland, the band is — well, rather huge. They won Iceland’s national battle of the bands, Músíktilraunir and subsequently have been nominated for several Icelandic Music Awards; in fact, their third album 2014’s Komdu til Mín Svarta Systir won three of its eight nominations including Pop & Rock Album and Pop and Rock Song for “Salt.” However, the band’s recently release effort Kinder Versions may arguably be their most ambitious to date, as the album finds Mogensen writing and singing lyrics completely in English for the first time in the band’s history. And with album single “The Moon Will Never Turn On Me,” you’ll quickly get a sense of why the band is so big in their homeland — they specialize in a brooding, highly dramatic and populist-leaning indie rock, complete with rousingly anthemic hooks. And while there’s clearly a viscerally earnest yearning and heartache at the core of the song, there’s an underlying sense of resignation that says “welp, things are going to be turbulent and shitty for a while, hold on as tight as you can.” Unsurprisingly as the band explains in press notes, the song is ultimately about the moment when you realize that you have to sit back, let go and then embrace and accept every horrible thing that may come in front of you — because in the larger scheme of things, it will be temporary,. and the world will continue to spin regardless.

Directed by the band’s Katrína Mogensen, the recently released video is a fittingly moody one that features the members of the band struggling through a fitful and seemignly endless nightmare-fueled night of sleep — and interestingly enough, the video manages to further emphasize the sense of tumult at the core of the song.

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