New Video: French Electro Pop Duo Synapson Teams Up with Sengalese Singer/Songwriter Lass on a Breezy and Genre-Defying Single

Synapson is a French electronic music production and artist duo, comprised of Alexandre Chiere (keys, saxophone, beats, vocals) and Paul Cucuron (drums, turntables, production and mixing) and since their formation in 2009, the duo have been critically and commercially successful — they’ve sold over 150,000 physical copies and have amassed over 100 million streams; however, they may be best known for their remake/re-work of Burkinabe singer/songwriter and musician Victor Deme’s “Djon’maya,” which they renamed “Djon Maya Mai,” and their original track “All In You,” featuring Anna Kova. Both tracks were smash hits in the duo’s native France, as they charted at #12 and #10 respectively.

The duo’s soon-to-be released album Super 8 will further cement their reputation for a sound that possesses elements of nu-disco, deep house but it finds them at their most ambitious, as they collaborate with a diverse, international cast including French act M83‘s Mai-Lan,  Archive‘s Holly, Kaleem Taylor, L. Marshall, Idyllwild’s Casey Abrams, Miami-born, Paris-based rapper Beat Assailant, Jamaica-born, London-based Taneisha lJackson, Tim Dup, Haute’s Tessa B. and Blasé, Sengalese singer/songwriter Lass and a list of others.

Super 8‘s latest single “Souba” synthesis of French electro pop, house music and Afropop as its centered around a slick yet soulful production featuring a looped, shimmering guitar line, a sinuous bass line, thumping beats and a club rocking and radio friendly hook. And unsurprisingly, the two step inducing track will remind the listener that electronic dance music translates language and culture, and that perhaps most important, it’s music that’s always a beneficial unifying force. Additionally, the track will establish the duo on a growing list of French electronic music acts that blur genre lines with a globe spanning bent.

The recently released video employs a simple but endearing concept — we see Lass and the members of Synapson hanging out in and around a prototypical European car. At points the videos features the members of the trio brooding, but for the most part they’re hanging out and enjoying each other’s company.

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