Born in Cleveland, singer/songwriter Natalie Prass and her family eventually relocated to Virginia Beach, VA where the young artist took intensive visual art and music classes throughout high school. Prass wound up enrolling into Berklee and after spending a year there, she wound up dropping out and found herself working and occasionally playing in boardwalk clubs before she relocated to Nashville, where she has spent the past decade developing her sound and a reputation for her voice, unique performances and for being something of an iconoclast. 

“Why Don’t You Believe Me,” the latest single off Prass’ forthcoming self-titled debut, slated for a January 27 release through Spaecbomb Records possesses a deeply anachronistic feel – sonically and even lyrically, the track has the warm yet quietly self-assured soulfulness of Still Bill-era Bill Withers and of Muscle Shoals, especially with bursts of horn, fluttering flute, twinkling piano keys and bluesy guitar paired with Prass’s gossamer-like vocals. 

After repeated listens, the track reveals that Prass is a rather exceptional songwriter. The song feels and sounds as though it comes from lived-in experience, as it captures the inner monologue of a scorned and confused lover, who can’t figure out what happened to her relationship. She wonders if she’s done something and yet, the song manages to subtly infer the song’s narrator hasn’t done anything wrong; that in fact, some relationships just fail on their own accord, and although it’s heartbreaking, it’s a part of life.