Category: power pop

Single Review by William Ruben Helms

New Audio: JOVM Mainstays White Reaper Return with an Arena Rock-Friendly Power Pop Anthem

With the release of their self-titled EP, their critically applauded full-length debut White Reaper Does It Again and a series of tours with nationally renowned acts like Deerhoof, Young Widows, Priests and others, the Louisville, KY-based quartet White Reaper quickly became JOVM mainstays and received attention nationally and elsewhere. After touring to support their White Reaper Does It Again, the band retreated to write and record the material that would comprise their long-awaited sophomore effort The World’s Best American Band, which is slated for an April 7, 2017 release through Polyvinyl Records.

Last month, I wrote about The World’s Best American Band’s first single “Judy French,” a single, which revealed that the band had gone through a decided change in sonic direction from scuzzy, power chord-based garage towards New Wave and prog rock and a bit of a studio sheen that reminded me a bit of The Cars “You Might Think” and Moving Pictures-era Rush while retaining a sneering punk attitude and rousingly anthemic hooks. Interestingly, the album’s second and latest single, album title track “The World’s Best American Band” continues on a somewhat similar cleaner, leaner vein as its preceding single while seemingly drawing to the anthemic power pop of Cheap Trick and others; and in fact, the single finds the band with the same sort of enormous sound you’d expect from the sorts of bands that have played arenas and stadiums.

New Audio by William Ruben Helms

Comprised of founding members Marvin Nygaard (bass) and Vidar Landa (guitar), along with Børild Haughom (vocals) and Espen Kvaløy (drums), the Oslo and Stavanger, Norway-based indie rock quartet Beachheads can trace their origins to when its founding members Nygaard and Landa were members of renowned heavy rock Norwegian band Kverlertak. As the story goes, Beachheads’ founding duo had dreamt of playing anthemic power pop based around fuzzy guitars and a strong sense of melody, along the lines of Husker Du, Teenage Fanclub and others; however, because of their primary project’s busy touring schedule, Beachheads endured as a dream reserved for their limited free time — and not their ideal situation.

Nygaard and Landa recruited the Stavanger, Norway-based duo of Espen Kvaløy, a local metal drummer and  Børild Haughom, a locally-based synth pop singer to record three tracks, which were playlisted by Norwegian and British national radio, much to the surprise of the band, who didn’t have immediate plans for the project, besides maybe recording an album sometime in the future; however, the members of the band discovered that Haughom had a drawer full of lyrics based around his own personal experiences, including the death of his father. And building upon the growing buzz that the Norwegian quartet had been receiving, they went into the studio to record the material, which would comprise their highly-awaited, self-titled, full-length debut, slated for a February 3, 2017 release.

 

“Your Highness,” the Norwegian quartet’s third and latest single off the album is a ragged and anthemic single in which Haughom’s plaintive and achingly earnest vocals are paired with jangling and fuzzy power chords and propulsive drumming — and while drawing from 80s power pop and 90s alt rock, the song lyrically focuses on a relationship that’s somewhat unrequited and full of highly charged, yet unfulfilling emotional games that has the song’s narrator spinning.