JOVM mainstay El Dusty is a Corpus Christi, TX-born and-based electronic music producer. He has developed a global following as the pioneer of nu-cumbia, which meshes the rich heritage of Latin music with hip-hop and electronic music. El Dusty’s unique sound is deeply rooted in his upbringing on the American-Mexican border, where Tejano anthems and Chicano soul frequently met the heavy bass lines of reggae and house music.
Renowned for his innovative use of the MPC2000 sampler and for his knowledge and love of deep cut Latin classic, the Corpus Christi-born and-based JOVM mainstay has collaborated with an electric array of artists and producers including Santa Fe Klan, Mexican Institute of Sound and Erick Rincón.
When he’s not in his studio at Americano Label, El Dusy is busy performing on stages around the world and working on major brand projects for Pepsi, Jack Daniels, Red Bull and others.
__
Bilingual Salvadoran artist Ratchetón exploded into the Latin music scene with his FKi 1st and Isvir Beats co-produced debut single “Que Lo Que,” which amassed over 350,000 streams while jumpstarting a growing fanbase. His sophomore single “Callate” continued the momentum of his debut, while seeing him spit fiery Spanish bars over a hip-hop club bounce.
The rising Latin artist is currently working with FKi 1st and a collection of top-tonic producers and musicians on his highly-anticipated full-length debut.
Ratchetón and Harlay recently teamed up on the El Dusty and Ace1 co-produced “Aye Papi,” a swaggering banger that’s a loving tribute to the city’s vibrant cumbia scene and the city’s beautiful women that pairs El Dusty’s Tejano-infused nu-cumbia with Ace1’s Larry Levan-like keyboards to create a song that will make you approach that pretty young thing and try to dance with them.

