Jordan Benjamin is the Los Angeles-based creative mastermind behind the rising indie rock project grandson. Benjamin’s highly-anticipated sophomore grandson album, the Mike Crossey-produced INERTIA is slated for a September 5, 2025 release through XX Records/Create Music. The album reportedly marks an urgent, unfiltered chapter for Benjamin as an artist and songwriter, who’s operating on his own terms and speaking truth to power.
Earlier this summer, I wrote about INERTIA‘S second single, “SELF IMMOLATION,” an urgent and impassioned Rage Against the Machine-meets-Incubus-era nu metal bruiser that thematically saw the rising Los Angeles-based artist unpacking what it means to have a cause to fight –and potentially die for.
Inertia’s third and latest single “GOD IS AN ANIMAL” continues a run of urgent and impassioned, mosh pit friendly rippers that seemingly channels RATM while thematically questioning what it means to be truly civilized, essentially questioning how civilized our society really is — or isn’t. If you’re enraged by the overwhelming cruelty and brutality of the status quo, this song is for you.
“Years ago while on tour I had this idea for a musical based off of George Orwell’s 1984, where a farm animal realizes to run the farm it has to move like a human,” Jordan Benjamin says. “After a couple iterations of that, I decided to release the title track from it on INERTIA, and trust that if that project is meant to be, it’ll find its way to the light someday. It’s certainly a fitting concept for the present moment in time. After all, we live in a ruthless world, supposedly ‘civilized’, where the dominating nations and religions scrapped their way to the top through the savage rule of the animal kingdom. We’re ultimately just apes, too smart (or stupid) for our own good.”
Directed by Joe Weil, the accompanying video for “GOD IS AN ANIMAL” is shot in a lushly cinematic Black and White that features Benjamin and the two funereally dressed women from the “SELF IMMOLATION” video rocking out to the song. The women’s interpretive dance, mimics the extraordinarily ordinariness of animalistic violence in our world.
