Tag: Video Review: Desire

Video by William Ruben Helms

New Video: Beharie Shares Quirky Video for Buoyant and Catchy “Desire”

Acclaimed and rising Norwegian singer/songwriter and pop artist Beharie released his highly-anticipated, 12-song full-length debut, Are You There Boy? last year. The album met the artist where he was at that particular moment and invited listeners into a carefully curated sonic world that featured vibrant melodies and delicate, smooth.

Thematically, the album touched upon love. self-doubt, desire, longing and pain with his heart unironically and proudly worn on his sleeve — and with a remarkable sense of nuance. Throughout, the album follows a multifaceted, fully-fleshed out character, who seeks meaningful connections, follows his curiosity wherever it takes him and ultimately discovers himself. And as result, the album sees its main narrator — and in turn, its creator — exploring the ever-changing, versatile aspects of their own humanity and identity while showcasing his insecurities, complexities, passions and growth in a very real fashion.

“This album has given me the opportunity to delve into various aspects of my own identity, and in the process, I have explored the complexity inherent in my personality and expression,” Beharie explains. “We have nurtured different characters and played with their distinct expressions. These characters have been assigned unique names: Washed-out jeans boy, float in space boy, constant fear boy, make believe boy, and lost in thought boy.” Each of those characters represents fragments of Beharie’s soul, personality and essence — all in search of a sense of belonging.

The album also features collaborations with two rising singer/songwriters — Dublin‘s Uly and The Netherlands’ Judy Blank. 

Album single “Desire,” is built around a buoyant melodic groove, skittering boom bap serving as an ethereal and silky bed for Beharie’s tender and yearning delivery. The song’s narrator sweetly wants to prove to a prospective love interest, that he’s the right one for them — and for the rest of their lives. Beharie explains that “Desire” is a confident love song about “insisting on being the right one for someone you like and telling them without any doubt, and being willing to do anything to make it happen.” 

“Desire” reveals a songwriter, who seems to effortlessly craft a catchy, buoyant songs rooted in earnest, lived-in lyricism that playfully eschews cliches and formulas.

Directed by Martin Kopperud, the accompanying video features the acclaimed and rising Norwegian artist as part of a weird, sociological and psychological experiment in which he discovers — much to his own frustration — that he can’t fit a square peg into a round hole. At some point, Beharie gets up and escapes into the streets. The video offers two important lessons: learning self-acceptance and standing firm in being yourself and in your beliefs, even in the face of a world that often enforces conformity and the path of least resistance.

“We explore the idea of self desire, to do and be yourself, and how we often meet forces that don’t necessarily agree or comply with what you believe in, that’ll rather tell you how something works,” the video’s director Martin Kopperud says on the video. “We hope this can be a reminder to always stay true to yourself and to stand for your beliefs.” 

“It has been a really fun and interesting experience working with Martin Kopperud,” Beharie explains. “The track is a quite playful and energetic tune, but put together with this visual universe it becomes a bit more mysterious and quirky.”

Video by William Ruben Helms

New Video: The Sensual Visuals for Bryde’s “Desire”

With the release of “Help Yourself” and several other singles the Welsh-born, London-based singer/songwriter and guitarist Sarah Howells, best known as Bryde quickly exploded into both the British and international scene as she received praise from Nylon, The Line of Best Fit and Earmilk and airplay from BBC Radio 6, BBC Radio Wales, Radio X and Huw Stephens’ BBC Radio 1 show for a sound that’s been compared to the likes of Jeff Buckley, Sharon Van Etten, Ben Howard and London Grammar while thematically focusing on complex, ambivalent, and hopelessly entangled relationships.

Now, as you may recall Howell’s “Wouldn’t That Make You Feel Good” was a boozy and woozy dirge in which the Welsh-born, London-based singer/songwriter and guitarist’s aching vocals are paired with bluesy yet shoegazer-leaning power chords reminiscent of  PJ Harvey. Howell promptly followed that up with “Less,” a single that not only continued her ongoing collaboration with singer/songwriter and producer Bill Ryder-Jones but was rooted around a forceful 90s alt rock-leaning song structure, while further cementing her growing reputation for writing unflinchingly honest and vulnerable lyrics.

Howell’s latest single “Desire” was produced by Chris Sorem and mixed by CJ Marks, both of whom have worked with Wolf Alice, PJ Harvey and St. Vincent — and while continuing along a similar vein sonically, as it nods at the blues and 90s alt rock, complete with an anthemic hook, the song manages to possess an urgent yearning, punctuated with the use of a baritone electric guitar.  As Howell explains in press notes, “‘Desire’ is about lust, our need for instant gratification, about desire’s addictive qualities and how they can make us behave.  I was inspired both by the way people have treated me and how I’ve treated others and how I’ve become unrecognisable to myself in the past just to appeal to this side of someone else’s personality.”

Directed by Furball Films’ Rhys Davies and starring Jade Perraton and Kyle Telford, the video features its two actors covered in syrup in a slow dance that vacillates between lustful desire and physical need — but while having a weird push and pull between regret and uncertainty. As the Howell explains in press notes, the video’s concept was inspired “by the symbolism of certain scenes in the movie Under the Skin, where the alien’s victims walk of their own free will into a thick, dark oil and to their demise. When writing the line ‘smother everything,’ I was actually imagining these temptations as a kind of veil that can leave us blind to what’s right and stuck in a cycle,” the Welsh-born, London-based singer/songwriter and guitarist continues. “We’re drawn to sugar coated things that are underneath bad for us. It’s about desires as things or people we want and can’t often resist, despite knowing that they will bring us nothing but regret.”