Ward White is a Los Angeles, CA-based singer/songwriter and guitarist, who is arguably best known for his work as one-half of the critically applauded chamber pop duo McGinty and White, which features Joe McGinty, a former member of Psychedelic Furs, and the creator of The Loser’s Lounge tribute series; in fact, the duo’s debut effort together received praise from The New Yorker and The New York Press. And while a member of McGinty and White, White has quietly developed a reputation as a solo artist of note as 2013’s Bob and 2015’s Ward White is the Matador were released to critical praise from iTunes, New York Magazine, Magnet Magazine and CMJ for a songwriting approach and sound that has been compared favorably to Scott Walker (one of the great and sadly under-appreciated songwriters of the past 50 years or so), 1970s David Bowie, T. Rex and others.
Now, if you’ve been frequenting this site over the course of 2015, you may recall that I had written about White’s Ward White is the Matador, an album that while clearly drawing from 70s classic rock and AM rock, also possessed an experimental art rock sheen. And while unquestionably, a very New York rock sound, at points the material lyrically and thematically covered things that we become conscious of as we get older — that life is increasingly about a series of loss; that most relationships throughout one’s life will inevitably end; and of a rapidly disappearing New York into eccentrics and lunatics, and improbable situations.
It’s been a while since I’ve written about White, and as it turns out, White has been rather busy. Over the past couple of years, Ward has relocated from Brooklyn to Los Angeles — and his soon-to-be released tenth full-length album As Consolation chronicles his relocation to the West Coast; in fact, the album’s first single “Dude” will further cement his reputation for crafting 70s AM radio friendly rock in the veins of the aforementioned Scott Walker, David Bowie, T. Rex and Roxy Music — with a winking and witty irony; but under the surface is the hazy confusion of being disconnected, of being a stranger in an even stranger place that you can’t quite figure out with people who seem completely alien to you. And as a result, the song evokes the recognition of not fitting in — while wondering if people are looking at you with disapproval and disdain because you can’t quite tell.