Interview: A Q&A with Mike Bell Co-Founder of New Colossus Festival
Co-founded by three New York music industry vets and longtime friends, Lorimer Beacon‘s founder and head Mike Bell, Kanine Records‘ founder and label head Lio Kanine and Kepler Events and Piano’s Steven Matrick, the inaugural New Colossus Festival, which will take place March 7, 2019 – March 10, 2019, will feature more than 100 handpicked, emerging indie bands and artists from the US, Canada, the UK and the European Union. Interestingly, the new festival takes place the week before SXSW, and that was by design: the festival’s co-founders view the inaugural run of their festival as a stopover that will give these emerging acts an opportunity to play at curated showcases at 6 different venues across Manhattan’s Lower East Side and East Village (Berlin Under A, Coney Island Baby, Pianos, The Bowery Electric, Arlene’s Grocery, and The Delancey for fans and industry professionals alike.
Additionally, the festival will feature a Kick Off Party at Piano’s that features local shoegazers No Swoon, a full kick off day that features afternoon industry panels and an opening happy hour.
As co-founder Steven Matrick told BrooklynVegan last December, the festival’s co-founders are aiming for a CMJ-like vibe. “CMJ left such a vacuum, not only for independent music venues, but for bands all over the world that used it as a way to play New York City every year,” Matrick told BrooklynVegan. “We chose a very convenient weekend to try to bring back that opportunity. We’d also been discussing a way for these venues to work together again and resurrect the collaborative aspect of Manhattan’s music scene.”
I recently got in touch with New Colossus co-founder Mike Bell by email to chat about the festival, its timing, what makes it different than SXSW and other festivals and more. Check out a playlist featuring the festival’s artists — and then the interview, below.
WRH: You’re one of the founders of NYC’s newest festival The New Colossus Festival, which begins its inaugural run next week. The timing is interesting because it’s a week before SXSW in Austin. What inspired you and your team to do The New Colossus Festival? How is it different from SXSW or from the countless other festivals that will take place over the course of the calendar year?
Mike Bell: The timing is no accident. I’ve been pretty connected with the international music community for over a decade and felt that NYC could be more “available” to artists as they pass through and head to Austin. Putting international bands together with some great local acts in a showcase set-up seemed to be the best way to be more impactful for the artists vs. booking a show on their own.
The entire idea behind The New Colossus Festival is to present great new music in a live setting. That’s really it. We don’t have brands doing activities or headliners who don’t need to be “discovered”.
WRH: What will the average concertgoer get from the New Colossus Festival and its showcases?
MB: This festival has been fully curated in-house and we truly feel the quality of the handpicked line-ups will speak for themselves.
WRH: From the flyer, there looks to be about 100 bands playing showcases during the festival’s three days. A lot of those bands are American or Canadian but there’s a fair amount of international representation. How were the participating bands chosen?
Mostly, the booking decisions were based on bands we like and had relationships with their teams.
WRH: Everyone who has gotten into music is a fan of someone. As a fan, is there anyone that you’re looking forward to see at New Colossus? Are there any dream bands you’d love to have play the festival, if you had unlimited money, etc. etc.?
MB: There are some bands I’m absolutely planning on catching. In the spirit of creating a level playing field for all the bands who are performing, I’d really rather not call any out by name publicly. Come find me and I’ll tell you who I’m going to see. 🙂
WRH: There are also a number of interesting panels during the afternoon, covering a number of topics including the importance of an indie label, finding your own formula in changing landscape, obtaining a visa to work and play gigs in the States, and mental health in music. How did you and your fellow founders find the speakers?
MB: We decided to do the panels as a way to offer the bands something more than just a stage to play on. This is for them to learn, network, and grow. The topics were chosen based on input from the industry and the panelists are mostly all friends of ours.
WRH: There are a lot of moving parts in a festival, especially one that features as many bands as yours. How long did it take for you and the team to plan, book and promote it? When will you begin work on the 2020 festival?
MB: I teamed up with Lio [Kanine] and Steven [Matrick] fall of 2017 to do a TNC day party at Pianos which happened almost exactly a year ago. This was more or less a soft launch. The event we put together went very well and so we decided to go all in for this year. Planning for 2019 began pretty soon after our 2018 event ended in March. 2020 planning has already begun.
WRH: Venues like Piano’s, Arlene’s Grocery, Berlin Under A and others will be hosting showcases. How did they get involved? With the Sidewalk Café closing, is there an even bigger impetus for keeping the festival in the Lower East Side? Do you foresee participating venues in Brooklyn or elsewhere, like what eventually happened with CMJ?
MB: We started with Pianos and went to venues who were nearby with the idea that we wanted to present great new music from around the world. We do not plan to expand beyond a walkable distance and plan to keep everything as tight as possible.
The idea with doing this on the Lower East Side made the most sense to us. It’s the most music friendly neighborhood in the city even though venue closings have been happening. Historically, this is where many people from around the world came to and lived when starting out the US. There are so many creatives who got their start there from the mid-19th century on the Bowery to today.
WRH: Where do you see the festival going in the 3-5 years?
MB: Hopefully still going! We want to grow and are looking at ways of expanding in ways that make sense while maintaining our goal of putting the music first.
WRH: What’s next for you and your colleagues?
MB: A little rest a little reflection… then onto 2020 planning\
If you’re a rabidly voracious music fan, who wants to brag about catching acts before anyone else heard of them, New Colossus may be for you — festival badges are for the entire 4 day and 3 night run are $50. You can buy a badge here: https://www.eventbrite.com/e/the-new-colossus-festival-tickets-53519054934
I’ll be covering the inaugural New Colossus Festival. Check out the following social media outlets for my coverage, photos and more.