Tag: Atmosphere

Single Review by William Ruben Helms

 

 

Comprised of Lush‘s Miki Berenyi (vocals, guitar) and Moose‘s KJ “Moose” McKillop (guitar), who are married, along with Modern English‘s Mick Conroy (bass) and Elastica’s Justin Welch (drums), the indie rock all-star act Piroshka derives their name from the Hungarian version of Little Red Riding Hood — and while each member may be known for their highly acclaimed individual creative pursuits, they’ve long been connected within a complex and oft-knotted web: Berenyi and McKillop have long been considered shoegaze pioneers with their own bands before they got married and raised a family; Elastica were considered rising Brit Pop stars, and as a result Berenyi and McKillop were familiar with Welch. After Modern English broke up for second time, Conroy joined McKillop’s band Moose. Welch joined the reformed Lush in 2015. Interestingly, when Lush needed a bassist for what turned out to be their final show in Manchester, Conroy filled in.

It was those Manchester show rehearsals that laid the foundations for their current project. But as I write this, I realize that I need to backtrack a bit because backstories are often extremely confusing — and there details I hadn’t figured out a good way to fit in. So here we go: After Chris Acland’s suicide in 1997, his devastated and grieving bandmates felt unable to continue. Berenyi in particular felt that she had to completely get away from music; in fact, Berenyi spent the next close to 20 years as a parent with a full time job — and as a result, she didn’t agree to reunite Lush until 2015.  Adding to the six degrees of musical and creative separation, Welch was a close friend of Acland’s, making it easy to recruit him to fill in. As the story goes, Welch was the one, who asked Berenyi if she’d be up to doing something else, after the Manchester show. As she mentions in press notes, she had never made music outside of Lush and never wanted to do anything solo. “I need someone else to motivate me, and in this case it was Justin,” Berenyi recalled. “He sent drum tracks with guitar parts and odd words, so I wrote some vocals and lyrics, which became ‘This Must Be Bedlam’ and ‘Never Enough.’ When Mick added bass, it sounded great. When Moose added guitar and keyboards — I’d never written like that before, it was such good fun.”

“We sounded great!” Welch added in press notes. “Like a proper punk band. Mick brings a huge amount of enthusiasm and livens up the room, and I thought this is the kind of band I want to be in again.” Conroy agreed, adding “I’d seen Lush so many times, it was like playing with old friends. Miki agreed and it was good fun, too. And with Moose available, we thought, ‘let’s all have a bash, see what happens.’”

Adding another layer to the entangled web of personal, professional and creative connections, Bella Union‘s label head Simon Raymonde was among the first people to hear the band’s demos for their forthcoming full-length debut Brickbat and after listening to them, he quickly signed the band — and as it turns out, his former Cocteau Twins bandmate Robin Guthrie produced Lush’s debut album. Alan with that Raymonde’s current Lost Horizons bandmate Richie Thomas was a former member of Moose. Raymonde then introduced the members of Piroshka to Lanterns on the Lake‘s Paul Gregory to mix the album — with the exception of “What’s Next,” which was mixed by Alan Moulder. Fiona Brice, who was once a Bella Union recording artist, wrote string arrangements while The Higsons and Blockhead‘s Terry Edwards, who also played on Lush’s final album played brass.

Slated for a February 15, 2015 release through the Bella Union, Piroshka’s debut album Brickbat is derived for a slang term for a missile and reportedly, the title hits on how the album is a marked departure from each individual members’ known work; in fact, the material is centered by blunt, forceful lyrics that tap into the fear, loathing, envy and spite at the heart of our sociopolitical moment.  Much of the material was written through the anxious prism of parenthood in a world gone mad. Similarly to JOVM mainstays Atmosphere‘s Mi Vida Local, Brickbat‘s first single “Everlastingly Yours” is rooted in a very real fear — that you can’t protect your loved ones from the constantly evolving dangers of our world. While the song is centered around a shimmering and anthemic shoegazer-like arrangement featuring soaring synths, a propulsive, angular bass line, four-on-the-floor-like drumming and Berenyi’s aching and ethereal vocals, the song thematically as McKillop explains is “about school shootings and our reaction to almost being almost unable to take our eyes off twenty-four hour news and internet feeds.” And as a result, the song points at the vacillating cycle of disgust, depression and powerlessness that we all feel on a daily basis.

Featuring four-on-the-floor drumming, jangling guitar chords, shimmering synths and Berenyi’s ethereal vocals, Brickbat‘s latest single “What’s Next” continues in its predecessor’s footsteps as it’s centered around the urgency of our sociopolitical moment — with the song’s narrator essentially saying “Wait, hold up. What the fuck, man? Shouldn’t we want better?” And throughout there are references to people hitting the streets to protest, out of fear, concern and outrage. Interestingly, as the band’s Berenyi explains in press notes “‘What’s Next’ started life as a guitar-and-drums demo from Justin that he’d called ‘Protest’ – the drums being inspired by the idea of a protest march. It’s one of the very first songs Piroshka worked on together. The lyrics are inspired by the shock and fallout regarding current political upheavals – how this finger-pointing and rage and blame are so damaging, how we need to get back some kind of solidarity if we possibly can because the divisions between us are playing into certain people’s hands. Funnily enough, the song was called Time’s Up when it was first recorded, but that title then got taken so we thought we’d better change it!”

 

Video by William Ruben Helms

New Video: JOVM Mainstays Atmosphere Teams Up with Cashinova The Lioness and deM atLas on Moody and Contemplative “Drown”

I’ve written quite a bit about the critically applauded and commercially successful Minneapolis, MN-based hip-hop act Atmosphere over this site’s eight-plus year history — and as you may recall the act initially formed over 20 years ago as a trio featuring Slug, Spawn D and Ant under the name Urban Atmosphere. Interestingly, whether as a trio or a duo, Atmosphere has developed and maintained a long-held reputation for pushing the boundaries of what hip-hop should sound like and concern itself with thematically — especially as the members of the act age, and find themselves inching towards middle age. 

2016’s Fishing Blues continued a string of insightful, soulful and mature material reflecting men, who evolved from tortured hedonists into settled down family men, who have seen and experienced much more than they can put into words. And while setting down in a much-deserved and peaceful bliss of family and art seems ideal in almost every circumstance, the world we currently inhabit has fundamentally changed in a frighteningly uncertain fashion. Certainly, if you’re a sensitive, thoughtful person, you can’t help but be aware that while you may have your own little paradise, hate within a mad, mad, mad, mad, mad world, that sense of paradise won’t (and can’t) last;  that “nothing lasts forever,” as a song says.

Unsurprisingly, Atmosphere’s seventh album Mi Vida Loca thematically finds the pair grappling with their own mortality, and the anxiety and fear that comes with the painful acknowledgment that you’re powerless — and that you can’t possibly protect yourself, let alone your loved ones from the dangers of the world. Although thematically sobering, the album much like the bulk of their creative output is centered around the duo’s deep and abiding friendship. 

“Virgo,” Mi Vida Loca‘s first single may arguably be the most intimate and urgent song they’ve ever written and recorded — and just because the song evokes (and focuses on) the anxieties and fears of our moment, it isn’t completely dark and hopeless.  The song proudly and sincerely says that as a man, it’s okay to admit that you’re scared shitless and not know what the fuck to do about anything; that when you’re uncertain and afraid that there are friends and loved ones, and music; small joys and small victories; and sweet and tender moments that we need to cling to and cherish with every fiber of our beings.  Sonically, the song featured a bluesy production centered around strummed guitar, twinkling old-timey keys and eerily buzzing synths that nodded at Everlast’s Whitey Ford Sings the Blues but somehow starker. The album’s second single, album opening track “Jerome” continues in a similar vein — centered around a production consisting of a looped sample of boozy and woozy buzzing power chords, rumbling and thumping percussion, brief blasts of twinkling and shimmering synths. Throughout Slug rhymes about the weight of familial history, aging, death, the vapidity and insincerity of social media and a bevy of other things with an incredibly dexterous rhyme scheme but underneath the swaggering self-assuredness of Slug’s delivery is a vulnerability and aching, world weariness. “Graffiti,” found Slug rhyming about the painful slings and arrows of life; the small pleasures of friendship, family and music; the inevitable heartache of lost love and death; that life is ultimately about people coming and going without anyone really knowing why or how — and goddamn it, does it hurt.  And yet, as our ancestors did, we move on somehow, and so will our descendants. We all have the same tale: born, loved, hated, dreamt, longed, lusted, died — and yet almost always alone. Much like its predecessors, the song’s production evokes a deep, religious-like yearning as it was centered around a soaring choral sample, backed by twinkling keys, boom bap beats and a looped, bluesy guitar line.  

The Minneapolis-based duo close out a successful 2018 with the release of “Drown,” one of the few songs of their catalog with features — but it features some equally dope labelmates and tourmates The Lioness and deM atLas trading bars on an eerie yet modern production that evokes anxiety, uncertainty and confusion as its centered around plinking keys, shuffling beats and a soulful hook sung by Cashinova.  Each of the artists offer an unflinching and unguarded look into troubled and dysfunctional relationship and heartache, of loss and the difficulties in moving on with your dignity and sanity intact. 

Directed by Tomas Aksamit, the recently released video is features Slug, Cashinova, The Lioness and deM atLas in a dramatically shot black and white and intimate close ups, to catch the emotion of each artist. 

Video by William Ruben Helms

New Video: Members of Modern English, Elastica, Lush, and Moose Release a Slick Yet Trippy Visual for “Everlastingly Yours”

Comprised of married couple Lush‘s Miki Berenyi (vocals, guitar) and Moose‘s KJ “Moose” McKillop (guitar), along with Modern English‘s Mick Conroy and Elastica’s Justin Welch (drums), the indie rock all-star act Piroshka derives their name from the Hungarian version of Little Red Riding Hood — and while each member may be known for their highly acclaimed individual creative pursuits, they’ve long been connected within a complex and oft-knotted web: Berenyi and McKillop have long been considered shoegaze pioneers with their own bands before they got married and raised a family; Elastica were considered rising Brit Pop stars, and as a result Berenyi and McKillop were familiar with Welsh. After Modern English broke up for second time, Conroy joined McKillop’s band Moose. Welch joined the reformed Lush in 2015. Interestingly, when Lush needed a bassist for what turned out to be their final show in Manchester, Conroy filled in.

It was those Manchester show rehearsals that laid the foundations for their current project. But I need to backtrack a little bit, because even the most boring backstories are often confusing — and there are details you need to know:  After Chris Acland’s suicide in 1997, his devastated and grieving bandmates felt unable to continue. Berenyi in particular felt that she had to complete get away from music; in fact, Berenyi spent the next close to 20 years as a parent with a full time job — and as a result, she didn’t agree to reunite Lush until 2015. Of course, adding to the six degrees of musical and creative separation, Welch was a close friend of Acland’s, making it easy to recruit him to fill in. As the story goes, Welch was the one, who asked Berenyi if she’d be up to doing something else, after the Manchester show. As she mentions in press notes, she had never made music outside of Lush and never wanted to do anything solo. “I need someone else to motivate me, and in this case it was Justin,” Berenyi recalled. “He sent drum tracks with guitar parts and odd words, so I wrote some vocals and lyrics, which became ‘This Must Be Bedlam’ and ‘Never Enough.’ When Mick added bass, it sounded great. When Moose added guitar and keyboards — I’d never written like that before, it was such good fun.”

“We sounded great!” Welch added in press notes. “Like a proper punk band. Mick brings a huge amount of enthusiasm and livens up the room, and I thought this is the kind of band I want to be in again.” Conroy agreed, adding “I’d seen Lush so many times, it was like playing with old friends. Miki agreed and it was good fun, too. And with Moose available, we thought, ‘let’s all have a bash, see what happens.’”

Adding to the entangled web of personal, professional and creative connections, Bella Union‘s label head Simon Raymonde was among the first people to hear the band’s demos for their forthcoming full-length debut Brickbat and after listening to them, he quickly signed the band — and as it turns out, his former Cocteau Twins bandmate Robin Guthrie produced Lush’s debut album. Raymonde’s current Lost Horizons bandmate Richie Thomas was a former member of Moose. Raymonde then introduced the members of Piroshka to Lanterns on the Lake‘s Paul Gregory to mix the album — with the exception of “What’s Next,” which was mixed by Alan Moulder. Fiona Brice, who was once a Bella Union recording artist, wrote string arrangements while The Higsons and Blockhead‘s Terry Edwards, who also played on Lush’s final album played brass.

Slated for a February 15, 2015 release through the Bella Union, Piroshka’s debut album Brickbat is derived for a slang term for a missile and reportedly, the title hits on how the album is a marked departure from each individual members’ known work; in fact, the material is centered by blunt, forceful lyrics that tap into the fear, loathing, envy and spite at the heart of our sociopolitical moment. Understandably, much of the material was written through the anxious prism of parenthood in a world gone mad. Similarly to JOVM mainstays Atmosphere‘s Mi Vida Loca, Brickbat‘s first single “Everlastingly Yours” is rooted in a very real fear — that you can’t protect your loved ones from the constantly evolving dangers of our world. While the song is centered around a shimmering and anthemic shoegazer-like arrangement featuring soaring synths, a propulsive, angular bass line, four-on-the-floor-like drumming and Berenyi’s aching and ethereal vocals, the song thematically as McKillop explains is “about school shootings and our reaction to almost being almost unable to take our eyes off twenty-four hour news and internet feeds.” And as a result, the song points at the vacillating cycle of disgust, depression and powerlessness that we all feel on a daily basis.

Directed by Martin Andersen and Chris Bigg, featuring design by Bigg, photography by Anderson and drawings by Mali, the recently released video focuses on  balances childhood innocence through the drawings of a first grader, with the darkness and uncertainty of adult life. 

Single Review by William Ruben Helms

New Audio: Members of Modern English, Elastica, Lush, and Moose Release a Shimmering and Anxious New Single

Comprised of married couple Lush’s Miki Berenyi (vocals, guitar) and Moose’s KJ “Moose” McKillop (guitar), along with Modern English’s Mick Conroy and Elastica’s Justin Welch (drums), the indie rock all-star act Piroshka derives their name from the Hungarian version of Little Red Riding Hood — and while each member may be known for their highly acclaimed individual creative pursuits, they’ve long been connected within a complex and oft-knotted web: Berenyi and McKillop have long been considered shoegaze pioneers with their own bands before they got married and raised a family; Elastica were considered rising Brit Pop stars, and as a result Berenyi and McKillop were familiar with Welsh. After Modern English broke up for second time, Conroy joined McKillop’s band Moose. Welch joined the reformed Lush in 2015. Interestingly, when Lush needed a bassist for what turned out to be their final show in Manchester, Conroy filled in.

It was those Manchester show rehearsals that laid the foundations for their current project. But I need to backtrack a little bit, because even the most boring backstories are often confusing — and there are details you need to know:  After Chris Acland’s suicide in 1997, his devastated and grieving bandmates felt unable to continue. Berenyi in particular felt that she had to complete get away from music; in fact, Berenyi spent the next close to 20 years as a parent with a full time job — and as a result, she didn’t agree to reunite Lush until 2015. Of course, adding to the six degrees of musical and creative separation, Welch was a close friend of Acland’s, making it easy to recruit him to fill in. As the story goes, Welch was the one, who asked Berenyi if she’d be up to doing something else, after the Manchester show. As she mentions in press notes, she had never made music outside of Lush and never wanted to do anything solo. “I need someone else to motivate me, and in this case it was Justin,” Berenyi recalled. “He sent drum tracks with guitar parts and odd words, so I wrote some vocals and lyrics, which became ‘This Must Be Bedlam’ and ‘Never Enough.’ When Mick added bass, it sounded great. When Moose added guitar and keyboards — I’d never written like that before, it was such good fun.” 

“We sounded great!” Welch added in press notes. “Like a proper punk band. Mick brings a huge amount of enthusiasm and livens up the room, and I thought this is the kind of band I want to be in again.” Conroy agreed, adding “I’d seen Lush so many times, it was like playing with old friends. Miki agreed and it was good fun, too. And with Moose available, we thought, ‘let’s all have a bash, see what happens.'” 

Adding to the entangled web of personal, professional and creative connections, Bella Union’s label head Simon Raymonde was among the first people to hear the band’s demos for their forthcoming full-length debut Brickbat and after listening to them, he quickly signed the band — and as it turns out, his former Cocteau Twins bandmate Robin Guthrie produced Lush’s debut album. Raymonde’s current Lost Horizons bandmate Richie Thomas was a former member of Moose. Raymonde then introduced the members of Piroshka to Lanterns on the Lake’s Paul Gregory to mix the album — with the exception of “What’s Next,” which was mixed by Alan Moulder. Fiona Brice, who was once a Bella Union recording artist, wrote string arrangements while The Higsons and Blockhead’s Terry Edwards, who also played on Lush’s final album played brass. 

Slated for a February 15, 2015 release through the Bella Union, Piroshka’s debut album Brickbat is derived for a slang term for a missile and reportedly, the title hits on how the album is a marked departure from each individual members’ known work; in fact, the material is centered by blunt, forceful lyrics that tap into the fear, loathing, envy and spite at the heart of our sociopolitical moment. Understandably, much of the material was written through the anxious prism of parenthood in a world gone mad. Similarly to JOVM mainstays Atmosphere’s Mi Vida Loca, Brickbat’s first single “Everlastingly Yours” is rooted in a very real fear — that you can’t protect your loved ones from the constantly evolving dangers of our world. While the song is centered around a shimmering and anthemic shoegazer-like arrangement featuring soaring synths, a propulsive, angular bass line, four-on-the-floor-like drumming and Berenyi’s aching and ethereal vocals, the song thematically as McKillop explains is “about school shootings and our reaction to almost being almost unable to take our eyes off twenty-four hour news and internet feeds.” And as a result, the song points at the vacillating cycle of disgust, depression and powerlessness that we all feel on a daily basis. 

Video by William Ruben Helms

New Video: JOVM Mainstays Atmosphere Release Eerie and Haunting Visuals for “Graffiti”

Throughout the bulk of this site’s eight-plus year history, I’ve written quite a bit about the critically applauded and commercially successful Minneapolis, MN-based hip-hop act Atmosphere, and as you may recall the act initially formed over 20 years ago as a trio featuring Slug, Spawn D and Ant under the name Urban Atmosphere. And whether as a trio or a duo, the Minneapolis-based act have developed and maintained a long-held reputation for pushing the boundaries of what hip-hip should sound like and concern itself with thematically — especially as the members of the act find themselves inching to middle age, as well as for relentless touring.

2016’s Fishing Blues continued a string of insightful, soulful and mature material reflecting men, who evolved from tortured hedonists into settled down family men, who have seen and experienced much more than they can put into words — and while settling down in a much-deserved and peaceful bliss of family and art seems ideal in almost every circumstance, the world has fundamentally changed in a frightening and uncertain fashion. If you’re a sensitive, thoughtful person, you can’t help but recognize that while you may have a little paradise, that within a mad, mad, mad world, it won’t (and can’t) last; that “nothing lasts forever,” as a song says. Unsurprisingly, Atmosphere’s recently released seventh album Mi Vida Loca thematically finds the pair grappling with their own mortality and the anxiety and fear that comes with the painful acknowledgment that you’re powerless and that you can’t possibly protect yourself, let alone your loved ones from the dangers of our world. Thematically sobering, indeed; but the album much like the bulk of their creative output has long been centered around the duo’s deep and abiding friendship. “Virgo,” Mi Vida Loca‘s eerie first single may arguably be the most intimate and urgent song they’ve ever written and recorded — and just because the song evokes (and focuses on) the anxieties and fears of our moment, it isn’t completely dark and hopeless. If anything, the song proudly and sincerely says that as a man, it’s okay to admit that you’re scared shitless and not know what the fuck to do about anything; that when you’re uncertain and afraid that there are friends and loved ones, and music, small joys and small victories, and sweet and tender moments that we need to cling to and cherish with every fiber of our beings.  Sonically, the song featured a bluesy production centered around strummed guitar, twinkling old-timey keys and eerily buzzing synths that nodded at Everlast’s Whitey Ford Sings the Blues but somehow starker. The album’s second single, album opening track “Jerome” continues in a similar vein — centered around a production consisting of a looped sample of boozy and woozy buzzing power chords, rumbling and thumping percussion, brief blasts of twinkling and shimmering synths. Throughout Slug rhymes about the weight of familial history, aging, death, the vapidity and insincerity of social media and a bevy of other things with an incredibly dexterous rhyme scheme but underneath the swaggering self-assuredness of Slug’s delivery is a vulnerability and aching, world weariness.

The album’s latest single “Graffiti” finds Slug rhyming about the painful slings and arrows of love, the small pleasures of love, friendship, family and music, the inevitable heartache of lost love and death; that life ultimately is about people coming and going without anyone really knowing why or how. As our ancestors did, we will move on somehow, and so will our descendants. We’ll all have the same tale: born, loved, hated, dreamt, longed, lusted, died  — alone. Interestingly, the song’s production is centered around a production that evokes a religious-like yearning: a soaring choral sample, backed by twinkling keys, boom bap beats, and a looped bluesy guitar line. The recently released video finds Atmosphere working with frequent collaborator, director Jason Goldwatch on grainy Super 8mm film, and visually it focuses on themes of yearning for freedom from worldly pain, insecurity, longing for something beyond daily concerns, of the desire to be wanted, and understood.  It manages to further emphasize, the song’s underlying ache in a dramatic yet subtle fashion. 

Video by William Ruben Helms

New Video: Renowned JOVM Mainstays Atmosphere Return with a Meditation on Life Family and Death in a Turbulent World

Throughout the bulk of this site’s history, I’ve written quite a bit about the critically applauded Minneapolis, MN-based hip-hop act Atmosphere, and as you’ll likely recall, the act formed as a trio featuring Slug, Spawn D and Ant over 20 years ago under the name Urban Atmosphere. Whether as a trio or a duo, the they’ve maintained a long-held reputation for relentless touring and for pushing the boundaries of what hip-hop should sound like and concern itself with thematically — especially as they inch closer to middle age. And they’ve managed to do so while being one of the more commercially successful indie acts. 

2016’s Fishing Blues continued a string of insightful, soulful and mature hip-hop reflecting men, who evolved from tortured hedonists into settled down men, who have seen and experienced more than they can put into words, raising families —  and while settling down in a much deserved peaceful bliss of art and family seems ideal in almost every circumstance, things seemed to have fundamentally changed in a frightening fashion.  Naturally, if you’re a thoughtful person, you begin to recognize that while your little space in the world is perfect, that within a mad world, it won’t last; that nothing lasts forever, as a song says. And unsurprisingly, Atmosphere’s forthcoming seventh album Mi Vida Loca thematically finds the pair grappling with their own mortality and the anxiety that comes with the painful recognition that you’re powerless and can’t protect yourself, let alone your loved ones from the dangers of this world. For such sobering thematic concerns, the album much like the bulk of their work is centered around the duo’s connection and friendship but as you’ll hear on the album’s eerie first single “Virgo,” the album may arguably be the most intimate and urgent they’ve ever written an recorded — but just because the song evokes the anxieties and fears of our moment, it doesn’t mean it’s completely hopeless. Hell, if anything, it says proudly and sincerely, that as a man, it’s okay to be scared shitless and to not know what the fuck to do; that when you’re uncertain and afraid that there are friends and loved ones, and music and small joys and tenderness that we need to cling to and cherish with ever fiber of our beings. 

Sonically speaking, the song features a bluesy production featuring strummed guitar, twinkling old-timey piano keys and eerily buzzing synths and in some way it nods at Everlast’s Whitey Ford Sings the Blues but somehow starker. Shot and edited by Jason Goldwatch, the recently released video appears to have been shot on a grainy, old Super 8 film and in some way evokes the sensation of being awakened from the American dream we’ve all been sold and coming to terms with the fact that it was a bad bill of goods that you can’t possibly return. 

Video by William Ruben Helms

New Video: Evidence and Strong Arm Steady’s Krondon Team Up to Wander Around a Desolate Los Angeles in Visuals for Nottz-Produced “Bad Publicity”

I’ve written quite a bit about the Los Angeles, CA-based emcee and producer Evidence, and as you may recall, he’s best known as a member of the renowned hip-hop act Dilated Peoples with whom he has released four full-length albums — and as a producer, the emcee and producer born Michael Taylor Perretta has worked with Beastie Boys, Linkin Park, Swollen Members, Defari, Planet Asia and has a co-production credit on Kanye West’s Grammy-winning, full-length debut The College Dropout.

Perretta’s 2007 full-length full-length debut The Weatherman was released by ABB Records, the long-time label home of Dilated Peoples and featured tracks produced by Perretta,  The Alchemist, Sid Roams (the production team of Joey Chavez and Tavish “Bravo” Graham), Jake One, DJ Babu, and DJ Khalil, as well as collaborations with the Dilated Peoples crew. By 2009 Evidence signed with Minneapolis, MN-based hip-hip label Rhymesayers Entertainment, who released his 2011 sophomore effort Cats & Dogs, an album that wound up being among his most commercially successful as it landed at #64 on the Billboard 200. Perretta’s fourth album Weather or Not was released earlier this year, and the album is the first catch of new material from the Los Angeles-based emcee and producer since the 2014’s The Alchemist-produced Lord Steppington.

Weather or Not’s third single, the  DJ Premier-produced “10,000 Hours” was centered around a  swaggering and strutting West Coast hip-hop meets menacing, old school, boom bap, old school East Coast hip-hop production paired with one of contemporary hip-hop’s criminally unheralded emcees, rhyming about the time he has spent practicing, developing and honing his skills to become one of the very best — or in other words talent ain’t shit, if you don’t work very hard at it. The album’s fourth single “Powder Cocaine” continued Evidence’s ongoing collaboration with The Alchemist, who contributed an atmospheric yet soulful production consisting of boom bap beats, warm blasts of bluesy guitar, a chopped up choral vocal sample and a soaring hook and the production managed to be roomy enough to allow Evidence and Slug to trade bars full of diverse metaphors and descriptive symbolism.

The album’s fifth and latest single, the Nottz-produced “Bad Publicity” much in the vein of its predecessors as it’s golden era hip-hop inspired, tweeter and woofer rocking boom bap hip-hop, complete with some dexterous scratching — and the production manages to be roomy enough for Evidence and Strong Arm Steady’s gravelly-voiced Krondon to spit fiery, braggadocio-filled bars. Directed by Todd Angkauswan, the recently released video for “Bad Publicity” is shot in an deserted, almost post apocalyptic Los Angeles, featuring the city’s most prominent locations.

Video by William Ruben Helms

New Video: Grieves’ Call to Celebrate and Live Life Urgently in Visuals for “A-Okay”

Benjamin Laub, best known in hip-hop circles as Grieves is a  Chicago, IL-born, Seattle, WA-based emcee, by way of New York, Colorado and San Diego, CA, who with the release of his first four full-length albums — 2007’s independently released album Irreversible, 2010’s Budo-produced 88 Keys & Counting, 2011’s Budo-produced Together/Apart, and 2014’s Winter & the Wolves — has managed to achieve critical and commercial success; in fact, 2011’s Together/Apart debuted at #112 on the Billboard Top 200, and 2014’s Winter & the Wolves debuted at #57 on the Billboard Top 200.

His Chords-produced fifth, full-length album Running Wild was released earlier this year through renowned indie hip-hop label Rhymesayers Entertainment, the label home of JOVM mainstay Atmosphere and others, and if you had been frequenting this site around then, you’d recall that album single “What It Dew” found the Seattle-based emcee focusing on succeeding against all odds, despite haters and naysayers over a swaggering and soulful production consisting of electric guitar, boom bap beats, brief bursts of organ and swirling electronics. But underneath the swaggering and slick production and witty punchlines is a honest devotion to pure hip hop — i.e., dope production and dope emcee paired together. 

Running Wild’s latest single “A-Okay” features yet another soulful production consisting of stuttering drum programming, twinkling organ, a sinuous bass line and warm blasts of guitar paired with an infectious hook but at its core is a call to celebrate and live life with  urgency and passion as the song finds the renowned Seattle-based emcee essentially saying “life is short, and sometimes we gotta turn this motherfucker out and cherish the small things”  because ultimately, life is about the small things: the smile of a potential lover at the club or at the bar, the drinks and bullshitting about music, life and art with friends, listening to your favorite song on your headphones or at your favorite bar, etc. And as a result, the song manages to feel appreciative, as its narrator recognizes how truly blessed they are to be alive and in the moment. 

Directed by Ryan “Pants” Gross,” the recently released video for “A-Okay explores a series of carefree and fun situations through the eyes of a stereotypically miserable Debbie Downer type. As the renowned emcee comments, “Life is way too short to be mad at other people’s enjoyment. Go out and live a little, rent a hot tub boat, get your butt touched, whatever…Just smile!”