Tag: Joell Ortiz

Live Footage: Royce da 5’9″ Performs “Thou Shall” and “Overcomer” on Vevo’s Ctrl

Born Ryan Daniel Montgomery, Royce da 5’9″ is a Detroit, MI-born and-based emcee, best known for his longtime association with Eminem, with whom he’s one half of duo, Bad Meets Evil, a critically applauded solo career, primarily collaborating with Carlos “6 July” Broady and DJ Premier, as well as ghostwriting for the likes of Diddy and Dr. Dre. He’s also a member of Slaughterhouse, an All-Star hip-hop act that also features Joe Budden, Joell Ortiz and Crooked I, and one half of PRhyme with the legendary (and aforementioned) DJ Premier.

As the story goes, Royce da 5’9″ signed his first deal with Tommy Boy Records, who offered him $1 million while Dr. Dre’s Aftermath Entertainment offered him $250,000 and unlimited beats, a decision that he described as one of his biggest regrets in a 2016 Complex interview. After Tommy Boy Records closed, the Detroit-based emcee signed a deal with Columbia and Game Recordings, with whom he began recording an album then titled Rock City, a title which referred to Detroit being the former (and best known) home of Motown Records. When the album wound up being heavily bootlegged, the Detroit-based emcee left that label for Koch to re-record the album, eventually releasing it 2002 as Rock City (Version 2.0). And although the album didn’t sell well, the DJ Premier-produced single “Boom” helped Royce achieve some underground recognition and lead to the two working more closely with PRhyme.

Their 2014 debut album together featured both artists going out of their comfort zones, and expanding upon their familiar sounds; in fact, Premier enlisted the compositional skills of Adrian Younge, whose work he sampled throughout the album’s production while Royce da 5’9″ traded bars with the likes of MF Doom and Little Brother‘s Phonte on the initial release, and with The Roots‘ Black Thought, Joey Bada$$ and Logic on the deluxe edition released the following year. 2014 also saw Royce da 5’9″ team up with Eminem on the posse cut “Detroit vs. Everybody.” 

Since then, the Detroit-based emcee released 2016’s solo album Layers, 2018’s Book of Ryan, which featured another ongoing collaboration with Eminem “Caterpillar,” that year’s second PRhyme album Phyme 2 and a guest spot of Eminem’s surprise release Kamikaze. 2020 continues a recent period of incredible prolificacy with the release of his eighth album, the 22 track The Allegory, which features guest spots from Westside Gunn, YBN Cordae, Benny the Butcher, and a boatload of others. 

Vevo’s Ctrl series highlights the work of hard-hitting, cutting-edge artists making an impact in today’s music scene with a focus on both emerging and established artists. The artists Vevo’s Ctrl series features are artists that the video platform believes demand attention, and the series is a way of shining a deserving spotlight on those artists. Recently, Vevo’s Ctrl invited the acclaimed Detroit-based emcee to their Brooklyn studios to perform two tracks off the album — “Overcomer” and “Thou Shall.” “Thou Shall” is centered around an eerie, RZA-like production: stuttering beats, a sinuous bass line and a looping string sample and eerie atmospherics while Royce da 5’9″ of bold and swaggering pronouncement of being doper than anyone else out there, full of pop cultural references with Kid Vishis slamming the door on anyone who may challenge them. “Overcomer” is centered around a looped and seemingly ancient soul sample and thumping beats while Royce da 5’9″ rhymes about blessings, the wisdom he’s earned, sociopolitical observations and more.

The performances that Vevo’s Ctrl captured are swaggering, passionate within an intimate yet minimalist setting.  

New Audio: Koncept Teams up with Royce da 5’9″ and Wrist.the.Greatest on an Uplifting Banger

Born Keith Michael Whitehead, Koncept is an acclaimed Queens-born emcee, who has led a remarkable life: while working at Fat Beats Records, he co-founded The Brown Bag AllStars with co-founders Soul Khan, Cold Codeine, J57 and The Audible Doctor in 2007. The collective’s 2009 debut mixtape The Brown Tape was released through Coalmine Records while the members of the act were working at Fat Beats — and they followed that up with an attention-grabbing appearance at that year’s Brooklyn Hip Hop Festival.

Building on a growing profile, the members of The Brown Bag All Stars released two EPs in 2010 — The Traveller and The Down Under Remixes. Adding to a busy year, Koncept released his debut EP Playing Life. 2011 saw the release of the first of their annual end-of-year A Year In Review compilations and Brown Bag Season Vol. 1, which featured guest spots from DJ Brace and Marco Polo. While the collective was beginning to receive a larger profile, Koncept’s 2012 full-length debut Awaken, which featured guest appearances from Soul Khan, JOVM mainstay Homeboy Sandman, Royce da 5’9″ and Sene with production from J57 and Marco Polo established the Queens-born emcee as a solo artist in his own right; in fact, as a result of the attention from his debut, Koncept received an endorsement by Red Bull that financed his 2015 critically acclaimed J57-produced The Fuel EP.

After the release of The Fuel, Koncept went to Seoul, South Korea for a two-week tour sponsored by Miller Genuine Draft and Jameson — and those performances developing into more shows and bookings, and eventually a partnership with Sony Music Asia, who released his sophomore effort 14 Hours Ahead, an effort that thematically centered around envisioning your future and dreams, growing and believing in yourself every step of the way, and manifesting them into reality. So far, adding to a growing profile, the Queens-born emcee has also collaborated with the likes of Rick Ross, Travis Scott, Ty Dolla $ign, Macklemore, Wiz Khalifa, The Roots, Joey Bada$$, Green Day, A$AP Mob, Ghostface Killah and Joell Ortiz.

Earlier this year, the Queens-born JOVM mainstay released a one-off Ray Hill produced single “Countdown,” which found him effortlessly changing his flow and cadences several times throughout an eerie production consisting of chiming synths and stuttering, boom bap beats. And while employing some mischievous wordplay and rhyme scenes, the song finds the emcee and his narrator being both reflective and introspective, as he recalls his missteps, those who counted him out and his desire to keep moving towards the bigger and better things he’s just beginning to see at the end of the proverbial tunnel. The song serves as a reminder that achieving your dreams requires you to sacrifice, bust your ass and believe in yourself even when things aren’t going as well as you’d hoped. And perhaps more important, there’s no such thing as overnight success.

Slated for release later this summer, the Queens-based emcee’s forthcoming Champagne Konny comes after spending two years on the road — with the bulk of it in Asia, including a sold-out tour with Scoop Deville. And while on the road, Koncept discovered a new perspective on his life and his career, which have deeply influenced his work. Interestingly, “Watch the Sky Fall,” which featured Royce da 5’9″ was the lead single off Koncept’s debut album Awaken and it’s remix, “Watch The Sky Fall 2” is a bold remix, inspired by tapping into where it all started — but with a zest and desire for a new life; in fact, the track features a new verse from Koncept, Royce da 5’9″‘s imitable flow paired with a thumping, tweeter and woofer rocking production by Wrist.the.Greatest and Keitel, Jr. reminiscent of Too Short. Throughout, the song features a defiantly positive message: when your life seems to be falling apart, and you’re feeling broken and about to go down for the count, hold on, get up and push forward. 

New Audio: Acclaimed Emcee Koncept Releases a Reflective Banger

Born Keith Michael Whitehead, Koncept is an acclaimed Queens-born emcee, who has led a remarkable life: while working at Fat Beats Records, he co-founded The Brown Bag AllStars with co-founders Soul Khan, Cold Codeine, J57 and The Audible Doctor in 2007. The collective have some rather humble origins — initially, Koncept, Soul Khan and Cold Codeine were writing verses and freestyling over beats made by J57 and The Audible Doctor at Jesse Shatkin’s studio. The collective’s 2009 debut mixtape The Brown Tape was released through Coalmine Records while the members of the act were working at Fat Beats — and they followed that up with an attention-grabbing appearance at that year’s Brooklyn Hip Hop Festival. 

Building on a growing profile, the members of The Brown Bag All Stars released two EPs in 2010 — The Traveller and The Down Under Remixes. Adding to a busy year, Koncept released his debut EP Playing Life. 2011 saw the release of the first of their annual end-of-year A Year In Review compilations and Brown Bag Season Vol. 1, which featured guest spots from DJ Brace and Marco Polo. While the collective was beginning to receive a larger profile, Koncept’s 2012 full-length debut Awaken, which featured guest appearances from Soul Khan, JOVM mainstay Homeboy Sandman, Royce da 5’9″ and Sene with production from J57 and Marco Polo established the Queens-born emcee as a solo artist in his own right; in fact, as a result of the attention from his debut, Koncept received an endorsement by Red Bull that financed his 2015 critically acclaimed J57-produced The Fuel EP. After the release of The Fuel, Koncept went to Seoul, South Korea for a two-week tour sponsored by Miller Genuine Draft and Jameson — and those performances developing into more shows and bookings, and eventually a partnership with Sony Music Asia, who released his sophomore effort 14 Hours Ahead, an effort that thematically centered around envisioning your future and dreams, growing and believing in yourself every step of the way, and manifesting them into reality. So far, adding to a growing profile, the Queens-born emcee has also collaborated with the likes of Rick Ross, Travis Scott, Ty Dolla $ign, Macklemore, Wiz Khalifa, The Roots, Joey Bada$$, Green Day, A$AP Mob, Ghostface Killah and Joell Ortiz. 

Koncept’s third full-length album is slated for release next summer but in the meantime, he has released a one-off single, the Ray Hill-produced “Countdown.” Centered around an eerie production consisting of chiming synths and stuttering and boom bap beats, the track finds the Queens-born emcee, effortlessly changing his flow and cadences multiple times throughout while employing some mischievous wordplay and rhyme schemes; but the song finds him being both reflective and introspective, and while recalling many of his missteps and those who counted him out, he expresses a desire to keep moving forward towards the bigger and better things he’s just beginning to see right now. The song serves as a reminder that achieving your dreams requires you to sacrifice, bust your ass and believe in yourself even when things aren’t going as well as you’d hoped. And perhaps more important, there’s no such thing as overnight success. 

Born Ryan Daniel Montgomery, Royce da 5’9″ is a Detroit, MI-born and-based emcee, best known for his longtime association with Eminem, with whom he’s one half of duo, Bad Meets Evil, a critically applauded solo career, primarily collaborating with Carlos “6 July” Broady and DJ Premier, as well as ghostwriting for the likes of Diddy and Dr. Dre. He’s also a member of Slaughterhouse, an All-Star hip-hop act that also features Joe Budden, Joell Ortiz and Crooked I, and one half of PRhyme with the legendary DJ Premier.

As the story goes, Royce da 5’9″ signed his first deal with Tommy Boy Records, who offered him $1 million while Dr. Dre’s Aftermath Entertainment offered him $250,000 and unlimited beats, a decision that he described as one of his biggest regrets in a 2016 Complex interview. After Tommy Boy Records closed, the Detroit-based emcee signed a deal with Columbia and Game Recordings, with whom he began recording an album then titled Rock City, a title which referred to Detroit being the former (and best known) home of Motown Records. When the album wound up being heavily bootlegged, the Detroit-based emcee left that label for Koch to re-record the album, eventually releasing it 2002 as Rock City (Version 2.0). And although the album didn’t sell well, the DJ Premier-produced single “Boom” helped Royce achieve some underground recognition and lead to the two working more closely with PRhyme.

Their 2014 debut album together featured both artists going out of their comfort zones, and expanding upon their familiar sounds; in fact, Premier enlisted the compositional skills of Adrian Younge, whose work he sampled throughout the album’s production while Royce da 5’9″ traded bars with the likes of MF Doom and Little Brother‘s Phonte on the initial release, and with The RootsBlack Thought, Joey Bada$$ and Logic on the deluxe edition released the following year. PRhyme 2, the duo’s long-awaited sophomore effort is slated for a March 16, 2018 and the album’s latest single “Rock It” features a swaggering production consisting of shimmering synths, twinkling keys, boom bap beats, some of Premier’s classic sampling and scratching which Royce da 5’9″ waxes nostalgic over some of his favorite artists, while reminding listeners that he’s one of contemporary hip-hop’s sadly under-appreciated emcees; but perhaps more important, in an age in which most mainstream artists increasingly sound the same, real hip-hop that I remember  — dope emcees spitting bars over slick and thumping production still exists and is still absolutely necessary.