Tag: London UK

Video by William Ruben Helms

New Video: The Surreal Hieronymus Bosch Inspired Computer Simulated Visuals for The Horrors’ “Machine”

If you’ve been frequenting this site for the past few years, you’ve likely been made very familiar with London, UK-based indie rock quintet and JOVM mainstays The Horrors. Comprised of Faris Badwan (vocals), Joshua Hayward (guitar), Tom Cowan (aka Tom Furse) (keys and synths), Rhys Webb (bass) and Joe Spurgeon (drums, percussion), the British indie rock quintet can trace their origins back to the early 00s and shared interest in obscure vinyl and DJing; in fact as the story goes, Webb met Badwan, who was a member of The Rotters and Cowan met during repeated trips back and forth from their hometown Southend-on-Sea and London, and the band’s founding trio bonded over a mutual appreciation of 60s garage rock, new wave and post-punk — in particular, The Birthday Party and Bauhaus.

By 2005, Badwan, Cowan and Webb recruited Hayward and Spurgeon to fill out the band’s lineup, and reportedly their first rehearsal together featured two covers — The Sonics‘ “The Witch” and Screaming Lord Sutch’s “Jack the Ripper,” interpreted in the tradition of previous garage rock covers such as those by The Fuzztones, The Gruesomes and others. Interestingly enough, their 2007 debut effort, Strange House featured the garage rock take on “Jack the Ripper” as its opening track; however, it was the band’s first two singles “Sheena Is a Parasite” and “Death at the Chapel” that caught the attention of both the national press and fans. Since then the band’s each of the band’s first four albums — their aforementioned debut, 2009’s Primary Colours, 2011’s Skying and 2014’s Luminous have all charted within the UK Top 40 — with Primary Colours, Skying and Luminous receiving international attention.

V, the London-based indie rock quintet’s fifth full-length album is slated for a September 22. 2017 release through Wolftone Records/Caroline Records and while being the band’s first batch of material in three years, the Paul Epworth-produced album finds the band experimenting and expanding upon the sound that won them attention both nationally and internationally. And as you’ll hear on the album’s first official single “Machine,” the band incorporates elements of the Manchester sound — in particular, Evil Heat-era Primal Scream, the industrial electronica of Nine Inch Nails and Earthling-era David Bowie while retaining the band’s rousing and anthemic hooks; but by far, the song may be among the most swaggering and assertive songs of their growing catalog, as well as a bold and decidedly different direction for the band.

Produced by Jon Emmony, the recently released visuals for “Machine” feature some surreal and nightmarish-looking creatures moving to the song, and as he explains in a lengthy statement, the video is actually “based around the concept of computer simulation. The creatures formed from sections of cut and twisted from insets, crustaceans and bone are arranged in sculptural compositions inspired by artists such as Hieronymus Bosch; finding the surreal within mixed forms and scales. The movement for the creatures is powered through generated simulations — randomised numbers and splines are generated and the position of each creature along these splines are calculated; seemingly without reason but born from the choices of software. 

“If left, taken away from an edit, the creatures would continue to exist and their movements would evolve. Simulated hair adapts to changing wind speeds and directions, again manipulated by randomised mathematics. For me this was an exciting way to create digital imagery as having an element of control removed and then decided by a computer seemed fitting with the track. Machines inside machines.” 

Single Review by William Ruben Helms

Although currently comprised of a rather mysterious duo simply known as James and Mabel, the London-based electro pop duo Gold Fir have received attention both nationally and elsewhere for a sound that draws from 80s synth pop, classic house and electro pop — and in a way that feels warmly familiar, as you’ll hear on their latest single “Night Walk,” a track that will remind listeners of George Michael‘s “I Want Your Sex,” Chaka Khan’s and Rufus‘ “Ain’t Nobody,” Chaka Khan‘s “I Feel For You,” and Nu Shooz’s “I Can’t Wait,” but while being incredibly self-assured and coquettish. But perhaps just as important, the new single reveals a duo that can craft an infectious and bold hook within an even bolder track.

 

 

 

Single Review by William Ruben Helms

New Video: The Bittersweet Sounds and Visuals of Leif Erikson’s “Concrete and Steel”

Deriving their name from the name of the famed Icelandic explorer, believed by many to have been the first Westerner to reach the shores of the Americas, the London-based indie rock quintet Leif Erikson have developed a reputation in their native UK for crafting what they’ve described as “quietly emotive, effortlessly, exploratory Transatlantic pop” centered around disarmingly honest, thoughtful lyrics based on intimate observation and personal experience, but interestingly enough as you’ll hear on “Concrete and Steel,” off their self-titled debut mini-album, slated for an August 25, 2017 through Arts & Crafts Records, the British-quintet’s sound, to my ears at least, reminds me quite a bit of Gold Coast, Australia-based JOVM mainstays FAIRCHILD as the band pairs an atmospheric arrangement featuring shimmering guitar chords, four-on-the-floor drumming, soaring synths and an rousing hook with plaintive falsetto vocals. However, in the case of “Concrete and Steel,” the song is a aching and meditative rumination on trying to make it as an artist in one of the world’s biggest cities while juggling the daily struggles of surviving — sometimes with a soul-sucking day job. But at the heart of the song is a narrator, who is doing whatever they have to do to survive and make their dream become reality, suggesting that on occasion you have to seek freedom and spiritual sustenance whenever and wherever you can find it.

The recently released animated music video features people, who are drawn like ants marching single file unceasingly day and night towards a city where they never escape — and in some way, the city is viewed as cruel and unforgiving.  The visuals further emphasize the narrator’s desperate struggle to survive and make himself known as a unique person in arguably difficult circumstances.

Video by William Ruben Helms

New Video: Hang Out with Stevenage’s Local Kids in the Wistful Visuals for Saint Etienne’s “Magpie Eyes”

Comprised of founding members and childhood friends Bob Stanley and Pete Wiggs along with Sarah Cracknell, the London-based indie pop trio Saint Etienne have been associated with the UK’s indie dance pop and indie dance music scenes since the release of their 1991 debut, Foxbase Alpha, an effort which established the act for uniting 90s club culture with 60s pop and other disparate influences and styles.  Interestingly enough, as the story goes, childhood friends Stanley and Wiggs were both former music journalists, who originally intended their musical project to employ the use of several different vocalists; in fact, their aforementioned debut featured the duo working with a number of vocalists including Moira Lambert and Donna Savage. However, after working with Sarah Cracknell on “Nothing Can Stop Us,” Stanley and Wiggs decided to make Cracknell the permanent vocalist; in fact, since then Cracknell has written or cowritten may of the duo’s songs throughout their eight previously released albums. 

The trio’s ninth full-length album Home Counties was produced by Young Gun Silver Fox’s Shawn Lee and features some accomplished guests including Kero Kero Bonito’s Augustus; Carwyn Ellis, who has worked with Colorama and Edwyn Collins; The Dreaming Spires’ Robin Bennett; Richard X, who has worked with Girls On Top and Black Melody and long-time collaborator Gerard Johnson, who has worked with Denim and Yes — and the album’s latest single “Magpie Eyes” will further cement the trio’s reputation for crafting infectious and breezy pop, while subtly expanding upon their sound. In particular, the single manages to subtly mesh psychedelia, 80s synth pop and New Wave and bubblegum pop in a sleek and slickly produced track; but at its core, is a sweet and wistful sincerity, along with a aching recognition that all things are fleeting. including love. 

Shot in Stevenage, UK, the Tash Tung-directed video focuses on a group of its local kids, including an uncanny bunch of young dopplegangers of the trio, spending time aimlessly hanging out and goofing off. As the band’s Pete Wiggs explained in press notes, Stevenage was once a fleeting vision of a suburban utopia and by capturing the town’s kids, including the band’s doppleganger, the idea was to capture “the ennui and bonhomie of those years when you have no idea how your life will pan out.” As a result, the video possesses a dual and paradoxical sense of the uncertainty and confusion of one’s youth and the knowledge of time rushing by before you can catch up.  The video’s director, Tash Tung adds that he’s been a longtime fan of the trio, and that “it was a great experience to work in a small team, and also with a lot of creative freedom, sing film photography and shooting docu-potraits of kids from the local area in the town centre.’ He goes on to say that one his favorite moments from the shooting was arguably one of the most serendipitous — he cast his friend Eve Mahoney to play the young doppleganger to Sarah Cracknell, when he found out that Mahoney’s uncle, Joe Dilworth was the band’s longtime photographer. 

Single Review by William Ruben Helms

New Audio: The Horrors Return with a Decidedly Industrial Take on Their Sound

Comprised of Faris Badwan (vocals), Joshua Hayward (guitar), Tom Cowan (aka Tom Furse) (keys and synths), Rhys Webb (bass) and Joe Spurgeon (drums, percussion) the London, UK-based indie rock quintet The Horrors can trace their origins back to the early 00s and shared interests in obscure vinyl and DJing; in fact, as the story goes, Web met Badwan, who was then a member of The Rotters and Cowan met during repeated trips back and forth from their hometown Southend-on-Sea and London and bounded over mutual appreciation of 60s garage rock, new wave and post-punk — in particular, The Birthday Party and Bauhaus.

By 2005, Badwan, Cowan and Webb recruited Hayward and Spurgeon to fill out the band’s lineup, and reportedly their first rehearsal together featured two covers — The Sonics’ “The Witch” and Screaming Lord Sutch’s “Jack the Ripper,” interpreted in the tradition of previous garage rock covers such as those by The Fuzztones, The Gruesomes and others. Interestingly enough, their 2007 debut effort, Strange House featured the garage rock take on “Jack the Ripper” as its opening track; however, it was the band’s first two singles “Sheena Is a Parasite” and “Death at the Chapel” that caught the attention of both the national press and fans. Since then the band’s four full-length albums 2007’s Strange House, 2009’s Primary Colours, 2011’s Skying and 2014’s Luminous have all charted within the UK Top 40 — with Primary Colours, Skying and Luminous receiving international attention.

V, the London-based indie rock quintet’s fifth full-length album is slated for a September 22. 2017 release through Wolftone Records/Caroline Records and while being the band’s first batch of material in three years, the Paul Epworth-produced album finds the band experimenting and expanding upon the sound that won them attention both nationally and internationally. And as you’ll hear on the album’s first official single “Machine,” the band incorporates elements of the Manchester sound — in particular, Evil Heat-era Primal Scream, the industrial electronica of Nine Inch Nails and Earthling-era David Bowie while retaining the band’s rousing and anthemic hooks; but by far, the song may be among the most swaggering and assertive songs of their growing catalog, as well as a bold and decidedly different direction for the band.

Video by William Ruben Helms

New Video: The Gorgeously Cinematic and Expressive Visuals for Black Needle Noise and Jennie Vee’s “Heaven”

John Fryer is a London, UK-born, Los Angeles, CA-based multi-instrumentalist and producer, who is best known for his work as a producer, shaping the sound of Cocteau Twins, Depeche Mode, much of the Mute Records, 4AD and Beggars’ Banquet roster, as well as Nine Inch Nails, Love and Rockets, Cradle of Filth and countless others. Fryer is also known as one-half of the duo This Moral Coil with Ivo Watts-Russell. 

Fryer’s solo recording project Black Needle Noise continues his legacy for crafting lush and moody soundscapes as he collaborates wth a number of different vocalists; in fact, Lost in Reflections, the renowned producer and recording artist’s sophomore Black Needle Noise effort finds him working with Jennie Vee, Andrea Kerr, Chrysta Bell, Sivert Hoyem and others — and interestingly enough, it come-on the heels of Fryer’s collaboration with the aforementioned Chrysta Bell on a Twin Peaks-inspired cover of Julee Cruise, Angelo Badalamenti and David Lynch’s “Falling.” Anyway, album single “Heaven” is a strikingly cinematic track which pairs Jennie Vee’s sultry and achingly tender vocals with a lush yet atmospheric production featuring swirling electronics, shimming guitar chords and industrial clang and clatter. And although the track will further cement his legacy for crafting a sound that you would have grown up obsessed with as a child of the 80s, the song also reveals not just his generosity in working with up-and-coming and contemporary artists, but it also reflects the contemplative, introspective nature of the album’s title — while pairing a dark sensuality with an visceral sense of heartbreak. In fact, the song’s narrator is facing the ghosts of a dysfunctional and controlling relationship that has lingered, even as she’s 4,000 thousand miles away. 

Shot in a cinematic and creepy black an white, and directed by Talon McKee and Lloyd Galbraith, edited by Jennie Vee, featuring animation by Mark Francombe and choreographed by Caroline Haydon, the video starts its choreographer writhing and swooning in a combination of pleasure and heartache; but at its core is a protagonist, who expresses desire, vulnerability, and self-asurredness simultaneously. 

Video by William Ruben Helms

New Video: Melbourne, Australia’s Gold Class Pairs Tense Sounds with Equally Tense Visuals for “Twist In The Dark”

Comprised of a collection of work friends, bar buddies and students in a creative writing course, the Melbourne, Australia-based post-punk band Gold Class, featuring Evan James Purdey (guitar), Jon Shub (bass), Adam Curley (vocals), and Logan Gibson (drums), formed in 2014. And shortly after their formation, the quartet quickly developed a reputation for lean and explosive live sets, which eventually culminated in their debut effort It’s You, an effort that paired angular and wiry post punk with material that thematically focused on personal politics, sexuality and identity. As a result of its unflinching frankness, the Australian quartet was shortlisted for the Australian Music Prize and was nominated for an Age Award — and with a growing national and international profile, the members of Gold Class played a series of sold out shows across their homeland and London, as well as sets at some of the world’s biggest festivals, including Golden Plains, Splendour in the Grass, London Calling, and Primavera Sound.
 
 
Building upon their rapidly growing international profile, the band’s follow up to It’s You, Drum is slated for an August 18, 2017 release through Felte Records and as the band’s Adam Curley explains in an artist statement “The week we started to write Drum, my relationship ended and I was left alone in a draughty [sic] old house, which belonged to a friend of a friend. In the house, I sat around with my notebook, the quiet hours cut with new from friends and the TV; the suicides of musicians and writers I’d known and queer kids I hadn’t; the systematic abuse of vulnerable people, the constant mockery of anyone on the outs. 

I knew what the purpose of the album would be when I wrote the repeated line in “Get Yours:” “There’s none left here and all I need.” I wanted it to be a record of defiance, a resistance to the idea of scrambling for a place at a table that wasn’t set for you. A sort of a love letter to anyone who not only can’t meet the standard but doesn’t want to. I wanted it to be a record of rage and ecstasy and endless nights and sex and dumb fun and ventures in solidarity. Not just an album of urgency and longing, but one of abandon and a reclaiming of a self beyond boundaries.

But I couldn’t avoid what was immediately happening in my life, either, that the end of my relationship had uncovered a lot of the feelings of isolation I experienced growing up. And so it turned out that the album is also personal, and I think is in conversation with queer histories of silence and evasion and transgression, which I was revisiting through the writing of James Baldwin and Cocteau. Childhood imagery kept creeping into the lyrics. Maybe I was trying to come to some peace with the past and to stand up and find some agency in the present. I suppose it was the most defiant thing I could think to do: not to write as some act of catharsis but in an attempt simply to document and claim my existence; that I am here. 
 
Not only is the material much more personal and much more forceful, the album. which was co-produced by The Drones’ Garther Liddiard finds the band expanding upon both their sound, attempting to capture distinctly different moods and tones from its predecessor,  and as you’ll hear on the album’s latest single “Twist In The Dark,” the band evoking a complicated array of emotions — desperate and fervent longing, the uncertainty of a relationship in which you can’t tell what your motivations are nor can you figure out what that other person truly feels; but underneath, there’s a wistfulness towards the burning passions and desires of one’s youth, when things were seemingly much more black and white. And what caught my attention was the fact that the Melbourne-based quartet smartly pairs tense, angular post-punk with incredibly smart lyrics, rooted on the experiences, thoughts and feelings of someone, who’s led a fully and messy life.
 
The recently released visuals for the song employs a relatively simple concept as it features the members of the band performing the song in an empty performance space but pay close attention as there are sudden jump cuts and even quicker changes in lighting — all of which further emphasize the song’s tense, anxious vibe.
 
 
 

Video by William Ruben Helms

New Video: The Sultry Visuals and Sound of Eliza and Her Latest Single “Wide-Eyed Fool”

With the release of her eponymous debut, the London-born and-based pop artist Eliza Doolittle quickly rose to national attention, as the album went platinum, thanks to the success of  album singles “Skinny Genes” and “Pack Up,”  both of which landed on the UK Top 40 charts. Along with that, her collaboration with internationally renowned electro pop act Disclosure, “You & Me” was one of the duo’s best-selling singles. However, after such tremendous early success spent the past four years attempting to get back to her base and really discover what it was she wanted and needed as a person and as a artist. “When you’re young, you do what you should do, rather than what you really feel. I was always battling between that pull of my gut, and people talking in my ear,” Dolittle explains. 

Now, at the point of her life and career, Doolittle who now writes, records and performs under the mononym Eliza, the London-based pop artist is actively following her own creative instincts; in fact, she recently released the Get In My Head series, which consists of four mixtapes featuring snippets of new music as a way for her fans to get a taste of her change in sonic and creative direction; in fact, her first official single of 2017 “Wide Eyed Fool” is a sultry bit of singer/songwriter pop in which Doolittle reveals the full ranger of her voice, singing deeply personal lyrics paired over piano, soaring strings and swaggering hip-hop-lied beats. While clearly drawing from 90s neo soul, pop and hip-hop soul — What’s the 411?-era Mary J. Blige, in particular — complete with slick, modern production. But at the core of the song is some ambitious songwriting from a woman, who wants to take over the pop world. 

Directed by Charlie Robins, the recently released visuals for Wide Eyed Fool are equally sultry and brooding, while clearly nodding at the vulnerability, pride and strength within the song. 
 

Video by William Ruben Helms

New Video: The Striking and Sensual Visuals for Ozteki’s “True Love”

Comprised of cousins Mike Sharp (vocals, guitar) and Joel Roberts (synth, percussion, programming), the London, UK-based electro pop duo Ozteki have received attention across the UK and elsewhere with the release of singles “Touch,” “Already Dead” and “Falling Out,” which revealed that the duo specializes is sleek, percussive, modern electro pop that conveys a complex and paradoxical array of emotions with an almost novelistic attention to psychological detail; in fact, the duo’s latest single “True Love” is based around facing up to the darker aspects of humanity and confronting them with non-idealistic (and selfless) love — and while being a remarkably sultry and sensual song, it simultaneously possesses an underlying swooning vulnerability and anxiousness.

Directed by Christian Cargill and Will Farrell, the recently released video features Otzeki’s Mike Sharp in an eerie and strikingly vulnerable one-take performance of the track that sees Ozteki’s frontman performing the song while lying down; throughout his strained and deeply emotional performance, Sharp’s features gradually become distorted, as a way to mirror the song’s themes — and as the duo explains, the visuals delve the viewer into a pained and revealing world of what is, in their own words, “a dark-hued hymn of love and euphoria.”  

New Audio by William Ruben Helms

Comprised of siblings Tim (guitar, vocals) and Lewis Lloyd-Kinnings (bass, keys, vocals) and their best friend and spiritual brother, Cameron Gipp (guitar, vocals), the Brighton, UK/London, UK/York, UK-based indie rock trio  Johnny Kills specialize in a furious, surf rock, garage rock and Brit Pop-inspired indie rock. And with the release of two demos — “Take It Easy” and “Maybe Next Year,” the trio quickly received attention across the blogosphere and elsewhere; in fact, as a result, the trio along with North London-based Fin S. Woolfson (drums), the band recored their latest single “Let’s Talk About Me,” a single which will further develop the young upstarts reputation for crafting songs about being in your early to mid 20s and being absolutely clueless and anxious — about anything and everything. And although it’s been almost two decades since I was in my early 20s, the band’s sound reminds me quite a bit of Blur and others, as it consists of explosive power chords paired with propulsive drumming, and an anthemic, shout worthy hook reminiscent of Blur‘s “Song 2.”

As the band’s Tim Lloyd-Kinnings explains “‘Let’s Talk About Me’ is about the frustrations of hanging out with people, who spend the whole evening talking about themselves, before realizing you kinda just want to talk about yourself too.” As a result, the song’s narrator recognizes that he’s had enough and wants to put his foot down; but he also seems to reveal a stunning lack of awareness of the fact that his friends are selfish, hateful pricks. But regardless of how far some of us are removed from our 20s, the song captures a sentiment that should be familiar, especially if at any point you may have been desperate for some kind of friendship/companionship.

Video by William Ruben Helms

Live Footage: ATO Sessions: Nick Hakim Performs “The Want”

Now, if you’ve been frequenting this site for a while, you’d recall that earlier this year, the Washington, DC-born, Brooklyn-based singer/songwriter and guitarist Nick Hakim quietly re-emerged with the first batch of new material in some time, “Bet She Looks Like You” “Green Twins,” and “Roller Skates,” the first three singles off his recently released and highly-anticipated full-length debut Green Twins. Hakim can trace the origins of Green Twins’ material back a bit — back to when armed with the masters for his first two, critically applauded EPs, Where Will We Go Part 1 and Where Will We Go Part 2, the DC-born singer/songwriter and guitarist, relocated from Boston, where he was then based to Brooklyn. And as soon as he got himself settled, Hakim quickly went to work, spending his spare time writing and recording sketches using his phone’s voice memo app and a four-track cassette recorder and further fleshing them out whenever possible. He then took his new demo’d material to various studios in NYC, Philadelphia and London, where he built up the material with a number of engineers, including frequent collaborator Andrew Sarlo (bass, engineering and production), who were tasked with keeping the original spirit and essence of the material intact as much as humanly possible.

As Andrew Sarlo explained in press notes about the writing and recording process for Green Twins, for many artists, a demo typically serves an extremely rough sketch of what the song could eventually become and sound. However, with Hakim, things are done very differently; in fact, the demos are seen as more akin to building a comfortable, holy temple — and as a result, as a producer and engineer, Sarlo was tasked to clean, furnish where necessary and prepare those who entered for a profound, religious experience.

Thematically speaking the album’s material reportedly focuses on unique and particular aspects and events of his life with the bulk of the songs being based on specific experiences, feelings, and thoughts had at the time he was writing and composing. As a result, the album consists of a series of different self-portraits — and in a similar fashion to Vincent Van Gogh’s famed self-portraits, the album’s song captures the artist sometimes in broad strokes but frequently in subtle gradations of mood, tone and feeling. Hakim adds, “I also felt the need to push my creativity in a different way than I had on the EPs,” The record draws from influences spanning Robert Wyatt, Marvin Gaye and Shuggie Otis to My Bloody Valentine. We wanted to imagine what it would have sounded like if RZA had produced a Portishead album. We experimented with engineering techniques from Phil Spector and Al Green’s Back Up Train, drum programming from RZA and Outkast, and we were listening to a lot of The Impressions, John Lennon, Wu-Tang, Madlib and Screamin’ Jay Hawkins.”

Green Twins’ fourth and latest single “The Want” features Hakim’s tender and aching falsetto over a sparse and hauntingly eerie arrangement of shimmering and gently plucked guitar chords played through copious reverb and effect pedals, soaring organ and a gently propulsive rhythm section to evoke a plaintive, vulnerable and undeniably carnal longing for someone, when all you want in this world is the electric touch of their skin against yours, to lay around in an unkempt bed with limbs entwined all morning, kissing, touching, licking, tickling, laughing and bullshitting . . .

Video by William Ruben Helms

New Video: The Veggie Filled Visuals for Annabel Allum’s Anthemic, Scuzzy, and Sarcastic “Eat Greens”

Annabel Allum is a Guildford, UK-based singer/songwriter, who after several years of playing live in her hometown and elsewhere across the UK released her 2015 debut EP Absent to critical applause from the likes of The Line of Best Fit and Gold Flake Paint, as well as airplay from John Kennedy’s Radio X program. She’s also opened for Big Deal and Blaenavon and has played at The Great Escape Festival and SXSW. Adding to a growing profile, Allum will not only have acoustic demos of some of her songs included in the forthcoming feature film Spaceship, the up-and-coming Guildford-based singer/songwriter also acts in the movie, revealing that she’s one of her homeland’s super talents.

Building upon a growing national profile, Allum continued 2015’s success with an equally big 2016 — her single “Tricks” received regular rotation on Tom Robinson and Melita Dennett’s BBC Radio 6 programs and on Radio X, praise from Clash Magazine, The 405, The Line of Best Fit and Gold Flake Paint, as well as her first London headlining show at 229. Interestingly enough, Allum has spent the past year reinventing herself and her sound, quickly developing a reputation for being one of the most snarling and sarcastic new voices; in fact, “Eat Greens,” the latest single off her forthcoming All That For What EP is about the relentless pressure there is to do the right thing, to behave in a certain way, to be a certain way because everything else is wrong. Drink in moderation. Don’t smoke, ever. Get 8-10 hours of sleep. Eat a healthy diet. And yet, somehow that seems — way too safe, way too boring. Sonically, Allum pairs her sneering and sarcastically delivered vocals with ‘an arrangement that’s indebted to Brit Pop as it features power chords, an anthemic, shout worthy yet ironic hook, a propulsive rhythm section and a subtle use of electronics during the song’s bridge.

The recently released video was based on a concept that Allum came up with her. As the up-and-coming British singer/songwriter explains “I came up with the vid concept pretty early on. It’s a metaphor for doing what you feel is right and the conflict of doing what you’re told is wrong. The one frame shot is representative of the consistency of an opposing lifestyle, and a hypocritical one. Also… any excuse to eat my greens!” The growing pile of greens and healthy juices seems both punishing and insurmountable.

Single Review by William Ruben Helms

Over the past 12-18 months or so, you might recall that the Spanish-born, Berlin-based singer/songwriter and pop artist Sofi de la Torre quickly became a JOVM mainstay artist. de la Torre can trace the origins of her musical career to when she first began writing songs when she was 14 — and after stints in  Los Angeles and  London, where she signed a publishing deal with Sony/ATV and then wrote and recorded her full-length debut. As the story goes, after the release of her debut, de la Torre went through an extensive period of reflection, self-discovery and re-invention, which began with the JOVM mainstay artist experimenting with her sound and songwriting approach. Interestingly, her early experimentation eventually lead her to collaborate with Finnish songwriting and production team Jonas Karlsson and Axel Ehnström and the critically applauded “Vermilion,” which was featured on The Guardian’s playlist and on Grimes’ blog.  The track was then remixed by deep house producers Crom and Thanh and played by Tiesto on his BBC Radio 1 program –- adding to an already growing international profile across the European Union.

Along with a growing international profile, de la Torre has developed a reputation for being rather prolific, releasing two critically applauded EPs That Isn’t You and Mess; in fact, at one point Mess steadily climbed the the Hype Machine charts and was featured in Spotify’s Weekend Buzz playlist. Now, although it’s been a little bit of time since I’ve personally written about her, de la Torre has been rather busy, writing and recording her latest EP Another. Not Me. I’m Done, and the EP’s latest single “D.G.I.T. (Don’t Get It Twisted)” is a collaboration featuring Blackbear and Taylor Bennett that further cements de la Torre’s reputation for deeply personalized songwriting — in this case, writing a song in which its narrator recognizes that because of her selfishness and immaturity, that she almost took a great thing for granted. And as a result, the song possesses a sense of vulnerability, regret and hopefulness — the hope that she hasn’t screwed it all up and hasn’t permanently lost a good thing. But along with that, the song pairs slick yet minimalist production consisting of tribal-like percussion, swirling electronics with de la Torre’s ability to craft a razor sharp, radio-friendly hook.