Tag: New Video: End of Code Releases a Brooding Visual for Soulful and Introspective "On To You"

New Video: End of Code Releases a Brooding Visual for Soulful and Introspective “On To You”

Split between Malibu and Monaco, the emerging electronic music production and artist duo End of Code features the following:

Nicolas Saad, a Monaco-based DJ and electronic music producer, whose career can be traced back to the 1990s. Saad has developed a reputation for crafting tracks for French radio and TV.
Shawn Pereira, a Malibu-based model. who taught himself music while traveling the world modeling in campaigns for Ralph Lauren Polo Sport, Diet Coke and Tag Heuer.

Pereira met Saad while vacationing in St. Barth’s, a small French West Indies territory, that was once a Swedish colony for about 100 years. Bonding over an abiding love of deep house, the duo wound up writing, recording and producing their full-length debut, last year’s The Beginning — and since then, their music has become the official sound of BMW Monaco, playing in every new car sold.

The duo have had a busy start to 2021, as they’ve released two singles:

“Deep Into Your Soul.”a slickly produced yet soulful club banger.
“The Fall,” a brooding yet euphoric banger that reminded me quite a bit of Octo Octa’s Between Two Selves.

End of Code are working on their highly-anticipated follow-up to The Beginning, which they hope will be released later this year. Building up buzz for that album, the duo have released their third single of the year, “On To You.” Proudly nodding to Larry Levan-era house, as it features twinkling keys, skittering beats and Pereira’s achingly soulful vocals, the new single is centered around some of the most introspective lyrics of their growing catalog: the song tells the story of a character, who has cheated, lied, stole and lived a dishonest live to get over. And while initially, that character has achieved success and felt like a winner, eventually they and their ugly deeds will be exposed. Consider the song a warning. Be careful about how you do things.

Directed by Thomas Concordia and Rainer Hosch, the recently released video for
“On To You” is a brooding, cinematically shot black and white visual filmed in pre-pandemic New York. And throughout our protagonist’s lengthy walk, the viewer gets the emotional and psychological weight behind the song.