Tag: Swollen Members

New Video: JOVM Mainstay Evidence Releases Kaleidoscopic and Psychedelic Visuals for “The Factory”

Throughout the past few months, I’ve written quite a bit about the Los Angeles, CA-based emcee and producer Evidence. Now, as you may recall, the emcee and producer, who was born Michael Taylor Perretta is best known as member of renowned hip-hop act Dilated Peoples with whom he has released four full-length albums — and as a producer, Perretta has worked with Beastie Boys, Linkin Park, Swollen Members, Defari, Planet Asia, and has a co-production credit on on Kanye West’s Grammy-winning, full-length debut The College Dropout.

Perretta’s fourth album Weather or Not was released earlier this year, and the album is the first batch of new material from the Los Angeles-based emcee and producer since the 2014’s The Alchemist-produced Lord Steppingstone. Interestingly a number of singles from the album have been released, including the DJ Premier-produced third single “10,000 Hours,” which featured a swaggering and strutting West Coast gangsta hip-hop meets East Coast boom bap production paired with a criminally unheralded emcee rhyming about the dedication and time he has spent practicing, developing and honing his skills to become one of the very best. The album’s fourth single “Powder Cocaine” continued Evidence’s ongoing collaboration with The Alchemist, who contributed an atmospheric yet soulful production consisting of boom bap beats, warm blasts of bluesy guitar, a chopped up choral vocal sample and a soaring hook, and yet the production managed to be roomy enough to allow Evidence and Slug to trade bars full of diverse metaphors and descriptive symbolism. “Bad Publicity,” Weather or Not’s Nottz-produced fifth single continued in a similar vein as its predecessors as it was centered around a golden era hip-hop production that was roomy enough for  Evidence and Strong Arm Steady‘s gravelly-voiced Krondon to spit fiery, braggadocio-filled bars. 

The album’s latest single is the Twiz the Beat Pro-produced “The Factory,” a track centered around a kaleidoscopic and somewhat ambient production consisting of explosive blasts of scratching, twinkling strings, tweeter and woofer rocking boom bap beats — and much like its predecessor, the production manages to be roomy enough for one of contemporary hip-hop’s most dexterous emcees displaying an uncanny ability to craft complex rhymes with witty and hilarious punchlines. 

New Video: Evidence and Strong Arm Steady’s Krondon Team Up to Wander Around a Desolate Los Angeles in Visuals for Nottz-Produced “Bad Publicity”

I’ve written quite a bit about the Los Angeles, CA-based emcee and producer Evidence, and as you may recall, he’s best known as a member of the renowned hip-hop act Dilated Peoples with whom he has released four full-length albums — and as a producer, the emcee and producer born Michael Taylor Perretta has worked with Beastie Boys, Linkin Park, Swollen Members, Defari, Planet Asia and has a co-production credit on Kanye West’s Grammy-winning, full-length debut The College Dropout.

Perretta’s 2007 full-length full-length debut The Weatherman was released by ABB Records, the long-time label home of Dilated Peoples and featured tracks produced by Perretta,  The Alchemist, Sid Roams (the production team of Joey Chavez and Tavish “Bravo” Graham), Jake One, DJ Babu, and DJ Khalil, as well as collaborations with the Dilated Peoples crew. By 2009 Evidence signed with Minneapolis, MN-based hip-hip label Rhymesayers Entertainment, who released his 2011 sophomore effort Cats & Dogs, an album that wound up being among his most commercially successful as it landed at #64 on the Billboard 200. Perretta’s fourth album Weather or Not was released earlier this year, and the album is the first catch of new material from the Los Angeles-based emcee and producer since the 2014’s The Alchemist-produced Lord Steppington.

Weather or Not’s third single, the  DJ Premier-produced “10,000 Hours” was centered around a  swaggering and strutting West Coast hip-hop meets menacing, old school, boom bap, old school East Coast hip-hop production paired with one of contemporary hip-hop’s criminally unheralded emcees, rhyming about the time he has spent practicing, developing and honing his skills to become one of the very best — or in other words talent ain’t shit, if you don’t work very hard at it. The album’s fourth single “Powder Cocaine” continued Evidence’s ongoing collaboration with The Alchemist, who contributed an atmospheric yet soulful production consisting of boom bap beats, warm blasts of bluesy guitar, a chopped up choral vocal sample and a soaring hook and the production managed to be roomy enough to allow Evidence and Slug to trade bars full of diverse metaphors and descriptive symbolism.

The album’s fifth and latest single, the Nottz-produced “Bad Publicity” much in the vein of its predecessors as it’s golden era hip-hop inspired, tweeter and woofer rocking boom bap hip-hop, complete with some dexterous scratching — and the production manages to be roomy enough for Evidence and Strong Arm Steady’s gravelly-voiced Krondon to spit fiery, braggadocio-filled bars. Directed by Todd Angkauswan, the recently released video for “Bad Publicity” is shot in an deserted, almost post apocalyptic Los Angeles, featuring the city’s most prominent locations.

New Video: Evidence Teams Up with Atmosphere’s Slug and Catero on a Soulful and Earnest Single Paired with Gorgeous and Surreal Visuals

Born Michael Taylor Perretta, Evidence is a Los Angeles, CA-based emcee and producer, best known as a member of the renowned hip-hop act Dilated Peoples with whom he has released four full-length albums. As a producer, Perretta has collaborated with the likes of Beastie Boys, Linkin Park, Swollen Members, Defari, Planet Asia and a co-production credit on Kanye West’s Grammy-winning, full-length debut The College Dropout.

The Los Angeles, CA-based emcee and producer’s 2007 full-length debut, The Weatherman, which was released by ABB Records, the long-time label home of Dilated Peoples featured tracks produced by Perretta, The Alchemist, Sid Roams (the production team of Joey Chavez and Tavish “Bravo” Graham), Jake One, DJ Babu, and DJ Khalil, as well as collaborations with the Dilated Peoples crew. By 2009 Evidence signed with Minneapolis, MN-based hip-hip label Rhymesayers Entertainment, who released his 2011 sophomore effort Cats & Dogs, an album that wound up being among his most commercially successful as it landed at #64 on the Billboard 200.

Evidence’s four full-length album Weather or Not was released earlier this year through Rhymesayers, and the the album is the  first batch of new material since 2014’s The Alchemist-produced Lord Steppington, and as you may remember, the album’s third single “10,000 Hours” found the Los Angeles, CA-based producer and emcee further cementing his reputation as an incredibly dexterous and criminally unheralded emcee, who has ridiculous rhyme schemes — all while discussing ho much time he spent practicing, refining and developing his skills over a swaggering DJ Premier production featuring squiggly synths, boom bap beats, a forceful bass line, samples from Snoop Dogg, Dr. Dre and GURU that managed to be anamalgamation of strutting West Coast hip-hop and stomping, menacing, old school East Coast hip-hop.

Weather or Not’s latest single “Powder Cocaine” is a collaboration between Evidence and Atmosphere’s Slug that features an atmospheric The Alchemist production that consists of tweeter and woofer rocking boom bap beats, a subtly chopped up choral vocal sample and warm blasts of bluesy guitar paired with a soaring hook sung by Catero that’s the emotional and metaphorical underpinning of the song. In fact, as the story goes, after enlisting Catero to write the song’s hook. the vocalist came back with a verse that ended with “but everything’s fine if I try to remain like powder cocaine . . .”  Understandably, the line stuck with both Rhymesayer labelmates, and it opened the doors for the duo to write rhymes full of diverse metaphors and descriptive symbolism. Yet, despite the song’s title, Evidence has never used the drug. “I’m like the only person in Los Angeles, who didn’t do cocaine, and Alchemist, too,” Evidence says in press notes. “We made a pact, you know, when friends are young and we actually stuck to it. The song is not a pro-cocaine song, but rather just using the saying as an expression of being all good.” 

Directed by Jason Goldwatch, the recently released video for “Powder Cocaine,” is actually influenced by Evidence, a passionate shutterbug — and as a result, the video is full of gorgeous and surreal visuals that employ a photographer’s sense of composition and framing to emphasize very specific things. 

New Video: Evidence Takes You on a Gritty Tour of Los Angeles in Visuals for “10,000 Hours”

Born Michael Taylor Perretta, Evidence is a Los Angeles, CA-based emcee and producer, best known as a member of the renowned hip-hop act Dilated Peoples with whom he has released four full-length albums. As a producer, Perretta has collaborated with the likes of Beastie Boys, Linkin Park, Swollen Members, Defari, Planet Asia and a co-production credit on Kanye West’s Grammy-winning, full-length debut The College Dropout.

The Los Angeles, CA-based emcee and producer’s 2007 full-length debut, The Weatherman, which was released by ABB Records, the long-time label home of Dilated Peoples featured tracks produced by Perretta, The Alchemist, Sid Roams (the production team of Joey Chavez and Tavish “Bravo” Graham), Jake One, DJ Babu, and DJ Khalil, as well as collaborations with the Dilated Peoples crew. However, by 2009 Evidence signed with Minneapolis, MN-based hip-hip label Rhymesayers Entertainment, who released his 2011 sophomore effort Cats & Dogs, an album that wound up being among his most commercially successful as it landed at #64 on the Billboard 200.

Evidence’s soon-to-be released fourth, full-length album Weather or Not is slated for a January 26, 2018 release through Rhymesayers is the first batch of new material since 2014’s The Alchemist-produced Lord Steppington, and with the release of the album’s third single “10,000 Hours” Evidence further cements his reputation as an incredibly dexterous and criminally unheralded emcee with the rhyme scheme in this particular track being ridiculous — all while discussing about how he spent time developing his own unique flow. With Evidence spitting over a swaggering DJ Premier production featuring squiggly synths, boom bap beats, a forceful bass line, samples from Snoop Dogg, Dr. Dre and GURU, the track manages to be a amalgamation of strutting West Coast hip-hop and stomping, menacing, old school East Coast hip-hop. But just as important, as I’ve relentlessly reminded readers of this site, real hip-hop, and not that prepackaged bullshit on your multinational conglomerate propaganda and advertising radio, is still out there if you’re willing to look for it.

Filmed and directed by Stephen Vanasco, the recently released video for “10,000 Hours” is a lush and cinematically shot black and white video in a number of gritty and underground Los Angeles sights before meeting with the legendary DJ Preemo.