Tag: That Is Me

New Video: Aloysius Bell Shares Dreamily Mischievous and Introspective “That Is Me”

Aloysius Bell is the creative alter ego of Winnipeg-born, Montréal-based singer/songwriter and indie pop artist Annick Brémault, a former member of the now defunct Juno Award-winning outfit Chic Gamine. With Chic Gamine, Brémault toured extensively internationally and appeared on A Prairie Home Companion, Vinyl Café, Radio Canada’s Studio 12 and a number of other notable broadcasts. She has also collaborated and performed with an array of artists including Damien Robitaille, Willows, Sala, and David Myles

While the project’s name is a nod to male pseudonyms of the Brontë Sisters, the persona is informed by deep and intense soul-searching with the aim to shed light on murky, in-between spaces.

Back in 2019, Brémault stepped out into the spotlight as a solo artist with “Mountains” and “Your Heart Is Feathers” songs offered a glimpse into the Canadian artist’s introspective world and showcasing an ethereal, opened-eyed perceptive, imaginative and atmospheric pop language and a minimalist prose style.

Brémault’s long-awaited Aloysius Bell debut EP, the David Plowman-produced Warm Thing is slated for February 2024 release. The EP reportedly sees her blending her distinctive songwriting with pop, R&B and electronic influences with her ethereal delivery being at center of it all.

Warm Thing‘s latest single “That Is Me” is a slow-burning and atmospheric pop song built around fluttering synth arpeggios, Bréamult’s ethereal delivery singing deeply introspective lyrics informed by the deeply lived-in, personal experience, thoughts and feelings of a modern woman maneuvering competing societal norms and roles.

“I wrote this song in late 2021, in my bedroom-turned-studio during a cold snap. I remember looking at the painting on my wall, by the artist Louise Gill, of a woman lying alone on a bed in a dark room and thinking, “That is me,’ right now. I was feeling cozy and nothing could induce me to go out at that point. I remembered the times I’d gone out despite not feeling like it and ended up disappointed. ‘That Is Me’ reimagines myself the way I wish I’d been in my 20s: not wasting my time trying to please other people and instead doing what feels good to me.

This song is about one other thing: rest. I’m trying to get better at it, taking breaks and naps.”

Directed and shot on Super 8 by Montréal-based filmmaker Dominique Montesano and featuring choreography by the artist’s sister Kalliane Brémauult, the video follows Annick Brémault as she returns home, goes up the stairs, gets undressed and gets into her bed.

“I started putting out music with this project in 2019. Those songs were the result of a tumultuous time, so they have an intense kind of energy to me. The pandemic gave me a breather and what I wrote in that period feels a bit more relaxed and less fraught,” the Montréal-based artist continues. She goes on to add that the song — and its accompanying video — showcases a lot of bedroom imagery, since it was written and partially produced in her bedroom.