Now, if you’ve been frequenting this site for some time, you’d be fairly familiar with the internationally acclaimed indie rock duo The Kills. And as you may recall, the band’s latest effort, Ash and Ice was the first album of new material from the duo in over five years — and from the album singles “Heart Of A Dog” “Siberian Nights,” and “Impossible Tracks,” the material off their latest album revealed a refinement of the sound that first caught the attention of fans and critics.
Fire and Ash’s fourth and latest single “Whirling Eye” continues in a similar vein to the album’s preceding singles as the duo pair tweeter and woofer rocking boom bap beats, layers of shimmering shoegazer rock-like guitar chords, a towering and anthemic hook and Mossheart’s imitable wail in a swaggering and bluesy song that builds up to stormy intensity — but much like their previously recorded output, there’s a palpable sensuality and sexual tension at its core.
Directed by Sophie Muller, the recently released music video for “Whirling Eye” was shot using several Go Pro cameras to create a 360º virtual reality video that follows the members of the band swaggering and strutting about in a variety of surreal and artistically shot scenarios and while giving the viewer an incredible amount of control to change camera angles at will and placing the viewer within the world of Mossheart and Hince, the video also manages to evoke the trippy sensation of the song’s whirling eye. (Please note, that in order to capture the 360º effect, you will have to view the video on Google Chrome.)