As the London-based quintet, the Horrors were set to write and record new material, they were determined to create material that was much brighter, more positive and take on more of an electronic sound. Interestingly, Tom Cowan, the band’s keyboardist has mentioned that not only were the Beatles and Black Sabbath part of the band’s influences on as they were working on the material that wound up comprising their forthcoming album Luminousbut Kraftwerk, Brian EnoJ. Dilla, Metroplex/Trax Records, soul, dub step and psychedelia, were also important influences, as well as part of the band’s playlist. 

“So Now You Know,” the second and latest single off Luminous, much like the album’s first single “I See You” manages to be a more of a refinement of the band’s sound rather than a radical change in sonic direction — shimmering, pulsating and undulating layers of synths are reminiscent of Kraftwerk and Brian Eno in the sense that they create a very specific ambient, atmospheric mood. Not only do the synths propel the song forward, they manage to create a propulsive, infectious motoirk groove. And yet, both singles also manage to possess the same psychedelic sensibility — through layers upon layers of swirling sound, and it evokes the sensation of taking hallucinogens and dancing under strobe light. In some way, “So Now You Know”  sonically and thematically sounds as though it could have easily been a B-side to Kraftwerk’s Trans Europe Express; in fact, the song manages to bring to mind a sense of endless possibility opening up right before your senses. 

You can catch the Horrors, as they’re about to embark on a brief slate of North American shows including a stop tonight at House of Vans and at the Austin Psych Fest. The House of Vans is a free show but you need to RSVP to get in. 

while under strobe light. However, there are major differences between both “So Now You Know” and “I Can See You,” — lyrically, “So Now You Know” manages to evoke both Skying and the new effort; but more importantly, “I Can See You” felt like a band that can go on a loose, extended groove, while “So Now You Know” is a tighter, compact song in comparison. In some way, the song sounds as though it could have been a hidden track off Kraftwerk’s Trans Europe Express and much like that album it seems to open one’s mind to glorious possibility.