If you’ve been frequently JOVM for some time, you know that I’ve frequently mentioned that I receive quite a bit of email from record labels, publicity firms and artists from all over the world, and that a few months ago I received an email from the Allentown, PA-based quartet, The Yetis.
Formed in a garage attic by a quartet of childhood friends, the band had spent their early days covering songs by The Strokes and Arctic Monkeys but when they started writing their own material, they started crafting the kind of garage-based surfer rock-sound that not only bears a resemblance to contemporaries like Raccoon Fighter, it also channels the surfer rock sound of the 60s. In other words, jangling guitars played through gently washes of feedback paired with a catchy hook and a playful yet adept bit of harmony that burst out from the mix.
Much like those classic 60s songs, the band’s latest single “Little Surfer Girl” is an sweet love song directed to the cute, beach bunny the narrator has wanted for the entire summer, and with whom he pleads with to never leave him. It’s a wistful and warm blast of summer that feels especially necessary right about now, don’t you think?
Just as the band is about to enter the studio to record a 3-song EP titled Lonely Tandem Ride, they shot, directed and edited the video for “Little Surfer Girl.” Naturally, the video features the members of the band, roughhousing and fooling around in the snow, practicing the song and jamming in a cold garages and attics, getting high and it’s spliced with footage of the band goofing off on the beach. If anything, the video manages to capture a band that’s infectiously amiable – and in some fashion, it also captures the sweetness that’s at the heart of the song.