Category: festivals

Interview: A Q&A with The Wild Honey Pie and Welcome Campers Founder Eric Weiner

Eric Weiner was a University of Colorado student, studying in London when he created The Wild Honey Pie (which of course, derives its name from a Beatles’ tune) in 2009 as a way to turn his personal music blog into an accessible destination to find the best emerging music. By the next year, Weiner had relocated to New York where the previously solo project expanded into a collection of music loving creatives, who had a shared passion for and mission of discovering emerging acts and sharing those discoveries with larger audiences. Initially employing humble, DIY methods of covering artists – Flip video cameras and Zoom audio recorders – the Wild Honey Pie team began shooting live music performances with any artists they liked, who would be willing to give them the time. Starting with Freelance Whales, they eventually began filming local and touring artists. And by the end of their first year in New York, the site hosted their first event.

Within the first few years of their founding, Weiner and company began to see that the blogosphere was rapidly shifting: the widespread appeal of heading to your favorite blogs to download free MP3s was quickly supplanted by streaming platforms. To adapt, The Wild Honey Pie began producing more video content, made audio recordings available and refined their events strategy to focus on events that built genuine relationships between artists and fans. Over the past couple of years, The Wild Honey Pie has hosted a curated, monthly Dinner Party series in a handful of cities including New York, Los Angeles and Austin. The Dinner Party series has been specifically designed to change the rock and pop concert experience by offering attendees an opportunity to have a curated three course meal, specialty cocktails and Brooklyn Brewery beers — while enjoying an intimate performance from a buzzworthy artist. Since they started the series, they’ve hosted the likes of Computer Magic, Henry JamisonPlastic PicnicMipsoZuliTorres, JOVM mainstays Caveman and a growing list of others.

Additionally, over the past few years, The Wild Honey Pie has hosted their own music festival Welcome Campers. Typically taking place during Memorial Day Weekend at Camp Lenox in the bucolic Berkshires, Welcome Campers is an adult summer camp meets music festival that brings together 400 people for three days and two nights of summertime nostalgia with food, drinks, communal accommodations and live music.

 

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Late last month, I had interviewed the Wild Honey Pie and Welcome Campers founder Eric Weiner about this year’s festival with the intention of posting the interview after I had finished my coverage of this year’s New Colossus Festival.  When the World Health Organization declared COVID 19 a pandemic, the world was turned on its head: New York State, California, Illinois, the UK and The European Union have forced bars, clubs, restaurants, theaters to closed to help prevent COVID-19’s spread. Naturally, this has had a devastating impact on the music industry: festivals have been canceled or postponed, and the same goes for tour dates for artists of all stripes. The first part of interview Weiner talks about the inspiration behind Welcome Campers, how it differs from the prototypical festival experience, the other activities they offer – it’s an adult summer camp after all! – and more.

The other day, I followed up with Weiner. Because he runs a company with a significant focus on live events, I asked him how COVID-19 will impact his business, his thoughts on how the virus will impact live music and events and the immediate future of Welcome Campers.

Let’s not pretend that things are rainbows and flowers. Admittedly, things are dire – and they will be for some time. But we will get through this. In the meantime, we can all dream of our childhoods when things seemed so much simpler, so much more certain. Hopefully, we can get some of the back.

Check out the interview below.

WRH: What inspired the creation of Welcome Campers?

Eric Weiner: I’m a camp kid! I went to summer camp growing up and then went back as a counselor and even through the homesickness found myself absolutely in the love with the community I was surrounded by. I played baseball, I was Snoopy in a musical, I competed in color war, I went all out as a camper. The carefree love of that energy is what we always hope to harness with Welcome Campers.

WRH: How did The Wild Honey Pie find Camp Lenox?

EW: One of our team members at the time went there as a kid and the rest is history. We hosted Welcome Campers there in 2014 then went to Camp Champions near Austin, Texas in 2015 and have been at Camp Lenox again ever since. They are like family at this point.

WRH: The Wild Honey Pie can trace its origins back to being a humble blog. Over the years, it still retains elements of the blog, through curated playlists and live sessions, and curated events – like your ongoing dinner party series and the aforementioned Welcome Campers. From hosting and sponsoring your own events, this will may be an obvious question: How does Welcome Campers differ from the countless other festivals on the packed calendar year?

EW: A humble blog! We love the fact that we were not founded as a business but as a passion project that has grown to mean so much to so many people. Welcome Campers is an adult summer camp music festival and the order of those words means a lot. We offer a combo of activities that no other festival does. We bring together an incredibly unique community of music lovers for a weekend that incubates love and positive energy. You can party if you want at camp, but that’s not what the weekend is about. We have the curation of the music to thank for that—artists who embody the sort of vibe we want to spread throughout the weekend.

You watch from just feet away from the performer instead of hundreds of yards. It’s not about the spectacle, it’s about the community and people you meet, artists included. It’s about feeling comfortable and safe and not being surrounded by tens of thousands of people. We cannot say it enough, we look to break down the barrier between artist and fan—and that impossible at cookie cutter music festivals as we know them. We have created an inclusive weekend where the nostalgia of summer camp collides with emerging artists who we love.

WRH: How does this year’s Welcome Campers differ from last year’s and its predecessors?

EW: We are pretty damn happy with the model we’ve worked on for the last 8 years but have a few tweaks we’re making. We are expecting more people this year than any other year, so we do need to prepare for that to avoid any lines at the bar or for food. Lines suck! We are making sure the check-in process is more seamless than ever, that everyone has camp maps anytime they need them. We’re coming up with some wild and creative food upgrades with our grilled cheese food truck partner, vegan options included of course. Speaking of which we will have more plant-based options than ever before.

We have a special focus this year on mindfulness and will have a sound bath, mediations, yoga and tarot card readings. Welcome Campers is meant to be a vacation, not a festival you need a vacation after. The same cannot be said for most large-scale music experiences.

WRH: I went to one of the Wild Honey Pie Dinner Parties and I know that you’re quite the foodie. I happen to enjoy food as much as I enjoy music. So, two related questions: How did you come up with this year’s music lineup? What’s the food situation like? What would attendees expect in terms of food and drink?

EW: We go with artists who truly inspire us. Artists like Vagabon and SASAMI as well as Ayoni and Sir Woman. We try to work with artists we’ve collaborated with before and have a bunch of artists on the bill that have been involved with us multiple times in the past.

Food and drink are complimentary all weekend long with the exception of the food truck. It is camp food so expect fries and a massive salad bar, burgers, pasta dishes and more. Our campers are always satisfied but we are striving to make some major upgrades here this year. We are excited to announce that it will be a fully vegetarian festival as well. We have White Claw as a partner so there is that to be excited about. Beer and other spirits will be on the house as well.

WRH: Besides live music, there are other campground activities like kayaking, swimming, basketball, ping pong, dodgeball, volleyball, a nature hike, trivia and yoga among others. There’s also meditation this year, which seems to be a first. How did yoga and meditation wind up being included with the more nostalgic and playful activities?

EW: I started doing TM this year after years of my dad trying to get me into it. Meditation and mindfulness in general are so key to the future of what we plan to do and we think Welcome Campers is a great place to see if our community is into it. We did a sound bath at our office the other day and it was incredible. People are gonna freak out. These activities are also found at more and more summer camps for kids too. Meditation is for everyone!

WRH: When the festival ends, what will be next for you and The Wild Honey Pie? 

EW: We have some big plans for the summer and will continue to expand our dinner party series to more cities. We are also working on a music podcast about food. Honestly once Welcome Campers is over, we will start working on Campers 2021 and talking to companies who believe in our mission and vision and want to support us into the future. We have a ton of video products in the works as well coming off the heels of our collaboration with Eric Clapton last December. Stay tuned.

WRH: I was covering The New Colossus Festival last weekend when the World Health Organization declared COVID-19 a pandemic. Understandably, that announcement had a major impact on attendance. Festivals have rescheduled or cancelled. Shortly after that, several states — including New York – have forced bars, clubs and restaurants to close. How has this impacted you and the events end of Wild Honey Pie’s business?

EW: Like everyone in the world, we have been affected. Luckily our team can work remotely, as they largely already do, but we’ve had to cancel all our upcoming dinner party concerts. We are putting more of an emphasis than ever on our Buzzsession videos, which artists across the world are self-producing, and we have a podcast in the works. We will also be relaunching our website next month. We’re being very precautious about Welcome Campers.

WRH: Do you anticipate COVID-19 changing how people enjoy and consume live music?

EW: We’re seeing a huge explosion in live streams which is amazing. So many concerts you can see from your couch! I’m expecting artists will be releasing more video content than ever and doing more interviews. Merch sales will hopefully go up as artists are in dire need to support themselves and a huge chunk of their revenue has been wiped out with the cancellation of tours.

WRH: In light of everything, what are your plans with Welcome Campers? When things get back to normal, what would the festival do to alleviate people’s fears of contracting virus like COVID-19?

EW: We’re absolutely still planning on hosting Welcome Campers this summer but are considering all our options. It’s about as intimate of a festival as they come with only 300 attendees and from my perspective seems like a safer bet than a 100,000 person festival. That’s up to attendees to decide. We will take every precaution to make sure camp is as safe as possible with endless sanitation stations, cleaning crews constantly wiping down surfaces, not allowing self-serving of food, less campers per bunk and more. If we can’t make it safe, we won’t do it. The safety of our campers, team and the artists is our top priority. Right now, it’s just too early to say with everything going on and, to be frank, hard to think about with the severity of everything going on. We’re deeply concerned about the state of the world and what this means for musicians and the arts more specifically. If you have the means, please consider donating to an artists’ fund or your local food bank.

 

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Interview: A Q&A with New Colossus Festival Co-Founder Mike Bell

Co-founded by three New York music industry vets and longtime friends, Lorimer Beacon‘s founder and head Mike Bell, Kanine Records‘ founder and label head Lio Kanine and Kepler Events and Lola Live’s Steven Matrick, the second annual The New Colossus Festival, which will take place on March 11, 2020 – March 15, 2020 will feature more than 100 handpicked, emerging indie bands and artists from the US, Canada, the UK, the European Union, Australia, and Singapore. By design, the festival takes place just before SXSW: the festival’s co-founders view the festival as a pre-SXSW stopover that will give its emerging acts an opportunity to organically gain exposure – while filling a critical void in the festival circuit.

The festival’s second year finds the festival expanding by leaps and bounds: while still featuring showcases at venues across the East Village and Lower East Side including Berlin Under A, Lola NYC, Pianos, The Bowery Electric, Arlene’s Grocery and The Delancey, the festival has expanded to feature showcases at two beloved New York institutions – The Bowery Ballroom and the recently added MOSCOT Eyewear, as well as Ludlow House.

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Of course, New Colossus offers adventurous fans and music industry insiders alike an opportunity to catch many of these emerging and buzzworthy bands before SXSW – and in many cases, the festival will offer the unique opportunity of catching some of these acts playing their first Stateside shows ever. Personally, I’m looking forward to catching JOVM mainstays The Orielles, Summer Heart and A Place to Bury Strangers, along with Beverly Kills, Hanya, Bodywash (who I caught at M for Montreal last year) and Jackie – but I’m also looking forward to some serendipitous discovery of new acts and the opportunity run into old friends, and to network and meet new friends and colleagues. And much like its inaugural year, the second New Colossus Festival will also feature panels and talks that will be of interest to the music community.

I got in touch with New Colossus Festival co-founder Mike Bell by email to chat about the second edition of the festival – primarily its rapid expansion, the founders hope for the future and more. Check it out below.

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WRH: This year is the second New Colossus Festival. In terms of the festival, what makes this year’s edition different than last year?

Mike Bell: We’re thrilled to be back!  This year we’ve grown from 6 venues to 9 venues while still keeping everything within walking distance on the Lower East Side.  We added MOSCOT Eyewear on Orchard Street as a venue, which will host shows all day Friday. It’s pretty exciting to be teaming up with a wonderful Lower East Side institution.   We also added an after-party at Ludlow House on Thursday and a late show featuring our friends A Place To Bury Strangers at Bowery Ballroom on Friday.

WRH: The second edition of New Colossus features a packed lineup of over 100 bands. Much like last year, there’s a big representation of Canadian acts. But I also see a few Norwegian acts, a few Spanish acts, a fair number of British acts, an Irish act or two, a couple of Austrian acts, an Irish act or two, an Australian act and even an act from Singapore on the bill. Was there anything specifically that changed in how acts were chosen and booked this year?

MB: Our prime motive is always the quality of the music and how it makes us feel. We’re booking bands who play music that we love.  We aren’t targeting a band from Djibouti because they’re from Djibouti. If there’s a great band from anywhere in the world that is able to make it to NYC and are serious about their careers as professional musicians, we’ll certainly consider them.   I will say that there are great festivals and conferences like Halifax Pop Explosion, Focus Wales, The Great Escape and Music Finland that have flown us out to find talent because their governments support exporting their music and art.

WRH: Who comes up with the festival playlist?

MB: That’s all Steven [Matrick]! He’s really good at it and puts a lot of thought into song placement. He’s been sending out playlists to his friends for many years.  You can hear his “Best of 2019” here:

WRH: This year’s festival sees the addition of two new venues – Ludlow House and the biggest venue in the festival’s history to date, Bowery Ballroom, which will host arguably the most talked about showcase of the entire festival. Does this give you and the organizers a sense of an even bigger future for New Colossus?

MB: By the time your readers see this, we’ll have announced MOSCOT as another venue that will be hosting bands all day Friday, March 13, with our friends from AdHoc. As mentioned previously, MOSCOT has been part of the Lower East Side community for over 100 years. They’re also a huge supporter of music so it made a lot of sense to team up with them.

The Bowery Ballroom show is a big deal and we’re super excited about it. However, we really don’t see this as a showcase nor as a “headline” show. We definitely don’t want to be the kind of festival that makes fans choose between seeing a more established band versus a smaller one. A Place to Bury Strangers are part of our TNC family and we see their show as another awesome band for festival attendees to see after the other showcases have ended.  That said, Bowery Ballroom is a great venue and we hope to expand and do more shows with them next year.

WRH: Festivals like Winter Jazz Fest, New Colossus, SXSW and other festivals with a conference segment have featured talks covering a variety of subjects of importance to their audiences, which will predominantly be musicians, music industry professionals and journalists. How did you and the organizing team come up with the subjects for the various talks that will happen this year?

MB: The topics we chose were the ones that we felt were most useful and interesting to the bands playing the festival. We feel it is important to include speakers who would be the most likely to connect with the artists in a meaningful way.  In the age of declining record sales, Indie labels, sync and touring have become vital to survive as a musician.  The other panels are on activism, mental health and the history of music in NYC, all very relevant to the bands playing our festival.

WRH: Besides making a living off your art and passion, and how to survive the touring life, one of the biggest issues that concern musicians, music industry types and those who love them is their mental health and wellness. A portion of my readers aren’t music industry insiders. Can you talk a bit about why having discussions on the subject of mental health and wellness is so important for the music community as a whole?

MB: Mental health and wellness is something we need to talk about as much as possible. Professional artists’ lives and livelihoods are dependent on maintaining their wellbeing. We are here are for the artist and want to help them with their careers, which includes making sure that issues like mental health are not stigmatized and that they addressed in an open form.  Most touring musicians spend a huge percentage of their lives in bars at music venues and it is a struggle for everyone single one of them to be healthy and sane while touring.

WRH: Simon Raymonde and The Charlatans UK’s Tim Burgess DJ’ing a New Colossus After Party? Holy shit, dude. So, how did that happen?  

MB: It’s pretty amazing! Tim is also playing his first US solo shows at the festival. Lio has been friends with Simon and his wife Abbey for years and we all love their label Bella Union. In the end it really all came down to them believing and understanding what this festival is all about.  Bella Union also sent us two of our favorite bands Penelope Isles and Lowly last year, and Pom Poko and Dog In the Snow this year, as well as the legendary Tim Burgess of the Charlatans.

WRH: Where do you see the direction of the festival next year?

MB: We are already thinking about what we’ll do for 2021 and have some plans that involve integrating more with the community and the neighborhood as a whole. We’d love too partner with a backline company and do more pop up shows in art galleries and stores.

For more information on the festival, including badge and ticket information, check out the Festival’s home page: https://www.newcolossusfestival.com

I’ll be covering New Colossus’ second edition. You can check out festival coverage here:

Twitter: @yankee32879

@williamhelms3rd

Instagram: @william_ruben_helms

Preview: MONDO.NYC 2018

Founded by some of the originators of CMJ and its long-running CMJ Marathon, Mondo.NYC is a music, technology and innovation-based festival that within its first couple years has quietly taken the place of both the CMJ Marathon and New Music Seminar’s New Music Nights Festival. Interestingly, the third edition of Mondo.NYC, which will take place October 2, 2018 – October 5, 2018 finds the global, emerging music, technology and innovation conference moving east across the East River to Williamsburg with The Williamsburg Hotel, Rough Trade and Brooklyn Bowl hosting daytime conference-related events. Interestingly, those daytime events feature partnerships with The Recording Industry Association of America (RIAA), Guild of Music Supervisors, Record Store Day, a collection of international consular and export agencies and others to connect fans, artists, music industry professionals, business pioneers and veterans, leading names in tech and music to network, trade ideas and learn in a rapidly changing industry landscape as well as inspired others to become the industry leaders and up-and-coming artists of the future. Live music will take place on both sides of the East River with showcases being hosted by the aforementioned Brooklyn Bowl, Piano’s, Berlin, Arlene’s Grocery,  Coney Island Baby, The Delancey, DROM, Hank’s Saloon, Niagara and N.O.R.D.

Some quick highlights include:

  • RIAA hosts “Everything You Need to Know About Streaming Revenue and Policy in One Hour”
  • Guild of Music Supervisors NYC Education Event & Film Fest, an immersive full-day symposium to meet, network and learn from some of the top music supervisors and industry executives in the business, that will take place at The Williamsburg Hotel, October 5.
  • Record Store Day presents “A Conversation With…” Series at Rough Trade Records
  • The Second Annual Marauder Radio Room @ Pianos — College stations record interviews and live sessions with Mondo showcasing artists.
  • MusicTech Day @ Mondo.NYC hosted by Brian Zisk
  • Northern Beat: Indigenous Canadian New Music Showcase at the Metropolitan Museum of Art with iskwé, DJ Shub with James Jones and Elisapie
  • HOTS, The Hungarian Music Export Bureau, presents Breakthrough Artists from Hungary Ivan & the Parazol and Mörk
  • SWISS LIVE TALENTS present KT Gorique, The Last Moan, Sophie De Quay & The Waveguards, Eliane Amherd

Mondo’s speakers include key leaders from the emerging music and frontier tech industries:

●      Preeti Adhikary, VP of Marketing, FuseMachines

●      Danielle Aguirre, General Counsel, National Music Publishers’ Association

●      Lauren Apolito, SVP Strategy & Business Development, Rumblefish/HFA

●      Shelita Burke, Pop Star/Data Scientist

●      Bryan Calhoun

●      Susanna Choe, Co-Founder, Peace Accelerators

●      Thomas Emmanuel, US Business Development Advisor, Sonm

●      David Garrity, Partner, BTBlock

●      Mitch Glazier, President, RIAA

●      Adam Huttler, General Partner, Exponential Creativity Ventures

●      Lenny Kaye, Artist, Guitarist for The Patti Smith Group

●      Scott Kessler, Director of Business Development, L03 Energy

●      Tammy Khan, Partner, BTBlock

●      Clara Kim, General Counsel, ASCAP

●      Michael Kurtz, Co-Founder, Record Store Day

●      Andrew Levine, Content Director, Steemit

●      Jonathan McHugh, Director/Producer/Music Supervisor

●      Arjun Mendhi, CEO, MTonomy

●      Tatiana Moroz, Founder, TATIANACOIN

●      Ed Morris, Co-Founder and Director, Gate Reality

●      Rohan Reddy, Co-Founder, Y2X

●      Emma Reeves, Executive Director, Free the Bird

●      Jordan Rudess, Keyboardist/Composer, Dream Theater

●      Xander Schultz, VC, Galaxy Investment Partners

●      Cary Sherman, CEO, RIAA

●      Stephen White, CEO, Dubset

●      Bill Wilson, Co-Founder, Indie Ninja

●      Brian Zisk, Co-Founder/Executive Producer, SF MusicTech Summit

●      Shoshana Zisk, General Counsel, George Clinton Enterprises

 

Of course, I’m looking extremely forward to catching some of the incredibly diverse music offerings, including:

 

  • Omar Souleyman (Syria)
  • Laxmi Bomb (India)
  • Lord Esperanza (France)
  • Crosa Rosa (UK)
  • Kingswood (Australia)
  • Sevi Ettinger (China)
  • Mörk and Ivan & The Parazol (Hungary)
  • Eliane Amherd and Sophie de Quay & The Wave Guards (Switzerland)
  • DJ Shub, Elisapie, Goodbye Honolulu, iskwé, Karimah, and Kielley Koyote (Canada)
  • BriGuel, Girl Skin and HoneyChrome, RYAL (NYC)
  • THRILLCHASER (Providence)
  • The Darbies (Los Angeles)
  • and a long list of others

 

For more information, including tickets, showcases, talks and more, go the following: https://mondo.nyc

Hopefully, I’ll be covering the events of the conference, and if so, be on the lookout for a variety of live conference through my various social accounts:

Twitter: @yankee32879

Twitter: @williamhelms3rd

Instagram: @william_ruben_helms