Baltimore-based production, engineering, licensing and sonic branding agency and collective Native Sunz — Frank “R.E.I.G.N.” Reed (songwriting, production, engineering and graphic design), STIXX (production), Lipp J. Allen (writer/artist) Jimmy “Jimmy Proton” a.k.a. “Astronomix” Cardo (writer, artist) — sources suitable tracks for a wide variety of contexts, including film, television, advertising campaigns, websites and more. While they work with a select group of composers and songwriters to create a unique (and growing) catalog of material with a decided focus on hip-hop.
With the release of the hypnotic, Frank Reed-penned “Ride 4 You,” the Charm City-based collective began to receive attention outside of their hometown. The track received video play on over 70 different regional outlets including Las Vegas‘ The Pulse Network, Rochester, NY‘s Video Hits — and The Bowling Network has aired the video at their 500 alleys across North America. They’ve also had their work played in rotation at MGM Grand Hotels and Casinos, Four Seasons Hotels and Resorts, and Caesar Palace Hotels and Casinos. Building up on a growing profile, the act opened for the legendary KRS One at Baltimore’s Ram’s Head Live back in 2016.
Earlier this year, Native Sunz released an incredibly cinematic 16 track mixtape/soundtrack L’appel du Vide and the album’s latest single is the stunningly gorgeous “The Alliance.” Centered around a brooding string section and old school, tweeter and woofer boom bap beats, “The Alliance” sonically speaking is one part The Godfather, one part American Gangster and one part J. Dilla’s Donuts.