Over the course of this site’s almost nine year history, I’ve spilled quite of virtual ink over the acclaimed, internationally-based synth pop act Yumi Zouma. And as you may recall, the act which is now currently comprised of Christie Simpson, Charlie Ryder and Josh Burgess initially formed in their hometown of Christchurch, New Zealand; however, since the 2011 earthquake that devastated their hometown and the rest of the region, the members of the band have been split across different locations across the globe with members residing in New York, Paris and Christchurch.
Primarily writing and recorded by email, the band wasn’t initially meant to be a live band but they received attention across the blogosphere and elsewhere for a breezy yet bittersweet, 80s synth pop-inspired sound centered around Christie Simpson’s ethereal and tender vocals. Since the release of their Turntable Kitchen released cover of Oasis’ 1995 full-length effort, (What’s the Story) Morning Glory?, the renowned synth pop act released an EP trilogy, with the last EP, the aptly titled EP III being released through their longtime label home Cascine Records last September.
The act’s latest single “Bruise” continues the act’s long-held reputation for crafting breezy, hook-driven synth pop with an underlying bittersweet quality — but the new single may arguably be the most dance floor friendly track they’ve released to date, as it also possesses a muscular and propulsive thump. Interestingly, as the band notes the origins of their latest single were steeped in loss, as the instrumental part of the song was written after Sam Perry informed the rest of the band that he was leaving the band and moving to Serbia — but the track has become a beacon for optimism for the band. “We were all distraught until Josh said ‘Cheer me up guys — let’s write a song for Nelly Furtado. Nelly never replied but we came up with a smash.”