Tag: Oslo Norway

Video by William Ruben Helms

New Video: Whose Rules Share Breezy and Anthemic “I Don’t Care”

Marius Elfstedt is a Norwegian producer, singer/songwriter and multi-instrumentalist, who grew up on a flower farm in a Hasler, Norway, a rural area roughly an hour outside of Oslo. Four years ago, while exploring his family’s farm, he came came across an abandoned cabin and then re-purposed it into a recording studio, where he writes. produces and record music with his friends and artists like Dev Lemons, Tigerstate, Selmer, Ralph Castelli, Elah Hale, Isabelle Eberdean, Mall Girl, Svømmbesseng, Joe’s Truly, Bikelane, Fish, Overcity, Pikekyss, and others.

Elfstedt works and records his own material as Whose Rules. Back in 2020, the Norwegian producer and artist released his self-titled debut EP, which he followed up with a handful of collaborative releases with Dev Lemons.

The Norwegian producer and artist’s full-length debut, Hasler is slated for a February 22, 2023 through 777 Music. The album was created from the solitude found within the walls of pandemic-related isolation within the walls of his Hasler, Norway-based studio, in the middle of the Scandinavian wilderness. Wooden log walls, haplessly strewn posters, old second-hand couches and a teeming collection of guitars and synths helped create a perfect environment to escape into a world of creation.

Written and produced entirely by Marius, Hasler is the culmination of years of sonic experimentation and rumination — both melancholic and hopeful — over adolescence gradually blossoming into adulthood. Thematically and lyrically, the material touches upon loneliness. love, friendship and self-doubt while sonically the album pairs whiting electronics and indie rock.

Hasler‘s third and latest single “I Don’t Care” is a woozy yet breezily melancholic bop featuring shimmering, strummed acoustic guitar-driven melody, fluttering synths, and a buzzing guitar solo paired with Elfstadt’s languid, delivery, instantly catchy melodicism and a penchant for easy-going yet anthemic hooks. “This is the first track I made for this LP. After a long time with writer’s block, this song pops out of nowhere,”Elfstadt explains. “The dissonant guitar melody reminded me of Weezer’s ‘Undone’ and ‘Say it Ain’t So‘ which I thought was dope.”

Directed and shot by Fabio Enzo, the accompanying video for “I Don’t Care” follows the Norwegian producer and artist on the family farm, at the studio and while watching a glorious sunset.

Video by William Ruben Helms

New Video: JOVM Mainstays Mayflower Madame Release a Gorgeous and Trippy Visual for Menacing “Sacred Core”

Mayflower Madame — Trond Fagernes (vocals, guitar, bass), Havard Haga (guitar) and Ola J. Kyrkjeeide (drums) — is a rising Oslo Norway-based psych rock/post-punk act that can trace its origins back to 2011. The band’s hazy and smoky sound was conceived in and inspired by the band’s gritty surroundings: their first rehearsal space was a desolate, industrial building, which they shared with a local carwash company. After their formation, they quickly recorded a four-track demo. which led to the band being named “Unsigned Band of the Week” on one of Norway’s biggest radio stations. 

Shortly after their four-track demo, the band then spent the next few years touring and playing shows across Scandinavia, carefully honing their sound along the way. The band’s full-length debut, 2016’s eight track Observed in a Dream was brooding and icy psych rock with a dark romanticism. Based on the success of their full-length debut, the Oslo-based psych rock band toured across North America and Europe to support the album. The band followed Observed in a Dream with 2018’s Premonition EP,  four songs of apocalyptic love songs. 

Building upon a growing profile. Mayflower Madame supported Premonition EP with more touring, including the European festival circuit with stops in France, Germany, the UK and Eastern Europe. And as a result of the band’s touring schedule, they’ve shared stages with an impressive and growing list of artists including Killing Joke, Moon Duo, Night Beats, Psychic Ills, Froth, The Underground Youth, Crocodiles, Cosmonauts and La Femme. 

Released earlier this year through a collaboration between French label Only Lovers Records, Portland‘s Little Cloud Records and Parisian label Icy Cold Records, Prepared for a Nightmare, the Norwegian psych rock JOVM mainstays’ latest album finds them further developing their unique blend of psych-noir and post punk with elements of shoegaze and noise rock. So far I’ve written about two of the album’s previously released singles — the shoegazer yet menacing “Vultures” and “Swallow” — and while both tracks may bring The Black Angels, My Gold Mask, and Chain of Flowers to mind, they also evoke the dread and despair of our horrible sociopolitical moment. 

“Sacred Core,” Prepared for a Nightmare’s third and latest single continues a run of brooding and menacing psych rock, centered around swirling, shimmering and hypnotic guitars and a propulsive and muscular beat. Unlike its immediate predecessors, which were subtly shoegazer-leaning, “Sacred Core” is even more menacing, recalling The Black Angels’ Directions to See a Ghost while still being atmospheric. “‘Sacred Core’ is a song about getting lost, drifting away and trying to find the way back to your safe haven — guided by swirling, hypnotic guitars and an insistent heavy beat,” the band’s Trond Fagernes says in press notes. 

Continuing their ongoing collaboration with director Astrid Serck, the recently released video for “Sacred Core,” is centered around motion and stillness — and as a result, there’s gorgeous black and white footage of beaches and churches, movement in and around an old house, blinding sunbeams and footage of the band playing shows in Oslo and San Diego. “To me, the song is like an open landscape – it’s grounded, but at the same time moving. I wanted to capture that feeling visually with footage from windmill fields and beaches, where there’s constant movement — like a rhythm, as opposed to the solid ground. A contrast between motion and stillness. Something to hold on to as well as something loose and vibrating,” Astrid Serck says in press notes. 

“The core is what you hold on to. The motion is what you can let go. The sunbeams are blinding you, like a sacred light. The ceiling of a church is another symbol for sanctity. The moon is dancing, in disturbing ways, on the screen. In the video there is also an abandoned house, left with the door open. It´s a metaphor for the feeling of something that is lost, you can go back there, but only the memories are left. In addition there’s live footage of the band filmed from shows in Oslo and San Diego.”

Single Review by William Ruben Helms

Closing Eyes · You Can Have Everything

Oslo’s Closing Eyes — Eirik Asker Pettersen, Magnus Asker Pettersen, Emilie Lium Vordal, Anders Emil Rønning and Jørgen Bjella — are a rising indie act, who has developed a sound and approach that’s inspired by an eclectic array of influences including Yo La Tengo, Stereolab, Spiritualized, The Velvet Underground, The Electric Prunes, Antônio Carlos Jobim, Gilberto Gil, The Magnetic Fields, and The Soft Bulletin-era The Flaming Lips. 

With the release of 2014’s debut EP Melodies for the Contemporary Mind, which led to them opening for Stereolab’s Laetitia Sadier — and their full-length debut, 2018’s Soft Years, the act started to receive quite a bit of attention from the Norwegian press. Adding to a growing profile, the act played several showcases in their native Norway and they opened for The Brian Jonestown Massacre. They ended a big 2018 with the the 12-inch effort Reworked, which featured remixes from Lindstrøm & Prins Thomas, Young Dreams and Serena Maneesh.

The members of the rising Norwegian indie act spent last year writing and recording their recently released Emil Nikolaisen-produced sophomore album Eternal Fidelity.  The album highlights a band that has grown more confident while crafting material that’s nostalgic yet modern, centered around big chords and sentimental melodies.  “Sometimes I try very hard to hold on to something but it just feels like it’s slipping through my fingers. Ideals, dreams, identities or friendships are all things that live so strongly and easily when we’re young but often seem to lose footing as we grow older,” the band’s Eirik Asker Pettersen says of the album’s overall vibe and themes. “Convictions that seem so solid can suddenly dissolve and become unresolved issues. I don’t think we’re too good at dealing with that. Mostly, Eternal Fidelity is about those feelings. It’s about trying to hold on, let go and make sense of it all. It’s about clinging to what’s important even though it might not be easy all the time.”  

Eternal Fidelity‘s latest single is the woozy “You Can Have Everything.” Centered around shimming and arpeggiated blocks of keys, boom bap-like drums, fuzzy power chords and an rousingly anthemic hook, the song manages to a woozy and achingly nostalgic song that evokes the rapid passing of time, as well as the constantly changing priorities and responsibilities of adult life. Life changes you after all; it does that very well.

 

 

Video by William Ruben Helms

New Video: Norwegian JOVM Mainstay Ivan Ave Returns with a Dreamy Visual for Contemplative “Hope/Nope”

Over the past few months, I’ve spilled a quite a bit of virtual ink writing about this site’s latest mainstay, Eivind Øygarden, an acclaimed Telemark, Norway-born, Oslo-Norway-based emcee, best known as Ivan Ave. The acclaimed, Norwegian emcee’s third album Double Goodbyes was released earlier this year through Playground Music/Mutual Intentions. 

Deriving its title from a Seinfeld references, Double Goodbyes finds the acclaimed emcee leaving the sample-heavy behind sound of his previously released work and moving towards a broader — and at times more soul influenced — sonic palette. The album also marks the first time that Øygarden took up production duties, producing the majority of the album’s material himself.

Recorded last year in Los Angeles and Oslo, and featuring guest spots from Sasac, Bryon The Aquarius, Joyce Wrice, and others, the album was recorded during a period of personal struggle for the JOVM mainstay, where the work became both the focus and the therapy. “I needed to start from scratch in my life and rebuild it step by step, the music was part of the healing process.” Interestingly, some of the aesthetics of the Home Shopping Network and late ’80s and early ’90s new age influence some of the album’s material. ‘“It’s easy to mock, due to some of its pompous cheesiness,” Ivan Ave says in press notes. “But as I’m getting older, experiencing life’s ups and downs, the essence of it feels genuine.” (It shouldn’t be surprising that A Tribe Called Quest’s and The Midnight Hour’s Ali Shaheed Muhammad once described the acclaimed Norwegian emcee’s work as “deeply therapeutic” on his podcast.)

“Double Goodbyes is a product of just making music that moved me, in a phase of my life where I was building from scratch emotionally,” the acclaimed Norwegian emcee explains in press notes. “I found healing in producing and singing these songs, without necessarily putting my usual rappety-rap hat on. But as the album title suggests, a lot of times we find ourselves bumping into the exact things, people and habits that we thought we had left behind. So my hip-hop roots shine through once again, in this weird blend of RnB, AOR and synth sounds. Sasac was my main co-creator on the record, along with some dope music friends such as Kiefer, Mndsgn, Byron The Aquarius, Devin Morrison and more.”

I’ve written about a handful of the album’s singles, including “Triple Double Love,” “Phone Won’t Charge” and “Guest List Etiquette.” And while sonically, the material is a silky smooth and slick synthesis of 80s and 90s synth-led R&B J. Dilla-era hip-hop, the songs themselves reveal a wizened self-awareness that comes from hard-fought personal experience, through narrators, who have come to recognize that they’ve been unintentionally and unwittingly repeating patterns that have made them miserable — and/or unfulfilled. But it ain’t all serious. There’s a playful self-deprecating humor throughout, especially on “Guest List Etiquette.” a track that focuses on a common dilemma for artists across the globe: everyone hitting them up to get on the guest list for their show.

The album’s fourth and latest single the Thundercat-like “Hope/Nope” is a dreamy song centered around a sinuous bass line, shimmering guitars and atmospheric synths and an infectious hook. But unlike the album’s previously released material, the song finds its narrator vacillating between hope and despair. Can one hold onto hope when things seem so bleak, uncertain and dystopian? Shit, sometimes it’s just so fucking hard to be human. 

“This is the daydreamer’s anthem on the record, part escapism, part war cry. The rap verse came out sweet but dystopian,” Ivan Ave explains in press notes. “Sasac saves the day on the last verse, with a medieval guitar solo that makes me hopeful again. Hope seems to be the most important overarching theme of the album when I listen back to it. I’ve learned to respect cognitive dissonance as a weapon, a survival instinct maybe, in Darwinian terms. Double edged sword though.”

Directed by Mats Christian Rude Halvorsen, the recently released video for “Hope/Nope” is a contemplative and eerie fever dream — centered around a dream-like logic while evoking the eerie sensation of someone, who’s been in isolation for some extended period of time, walking out into the world. “The video for Hope/Nope came about right after the initial phase of self isolation here in Oslo,” Øygarden explains in press notes. “Mats, Thomas and I really wanted to get out of the house and create something, but we of course had to wait until restrictions were softened up enough. I think we brought that energy into the execution of Mats’ ideas. I think the song is a good fit with that energy. That restlessness combined with a dreamy slumber.”

Single Review by William Ruben Helms

Tik Records · TIK56: Mia Berg – don’t know (what to do)

With the release of her debut EP, last year’s Intro, which featured “You Decided,” “Grow” and “Hurry,” the 24 year-old, Oslo-based pop artist Mia Berg quickly exploded into the international pop scene, receiving praise form the likes of Clash Magazine, God Is In The TV, WithGuitars and others.

Tik Records · TIK48: Mia Berg – You Decided

Building upon a rapidly growing profile, Berg’s latest single, the Henrik Lillehaug-produced “don’t know what to do” is an atmospheric pop song, centered around twinkling keys, shimmering synths, shuffling and thumping beats, an infectious radio friendly hook and Berg’s sultry vocals. And yet, while possessing a radio friendly accessibility, the song is actually a solemn track that captures the aching regret of someone begging a lover (or a love interest) for forgiveness for their transgressions — and the uncertainty of if that lover will actually forgive you or not.

The new track will appear on her sophomore EP which is slated for release later this year.

Video by William Ruben Helms

New Video: JOVM Mainstay Ivan Ave Releases a Public Access TV Inspired Visual for “On The Very Low”

Over the past couple of months, I’ve spilled quite a bit of virtual ink writing about this site’s latest mainstay, Eivind Øygarden, an acclaimed Telemark, Norway-born, Oslo-Norway-based emcee, best known as Ivan Ave. Now, as you may recall, the acclaimed Norwegian emcee’s third album Double Goodbyes is slated for a Friday release throught Playground Music/Mutual Intentions. 

Deriving its title from a Seinfeld reference, the album finds the acclaimed emcee leaving the sample-heavy sound of his previously released work behind and moving towards a broader — and at times more soul influenced — sonic palette. Unlike his previously released work, the album marks the first time that Øygarden took up production duties, producing the majority of the album’s material himself.

Recorded last year in Los Angeles and Oslo, and featuring guest spots from Sasac, Bryon The Aquarius, Joyce Wrice, and a list of others, the album was recorded during a period of personal struggle, where the work became both the focus and the therapy. “I needed to start from scratch in my life and rebuild it step by step, the music was part of the healing process,” the Telemark-born, Oslo-based emcee says in press notes. The aesthetics of the Home Shopping Network and late ’80s and early ’90s new age wound up influencing aspects of the album’s material. “It’s easy to mock, due to some of its pompous cheesiness,” Ivan Ave says in press notes. “But as I’m getting older, experiencing life’s ups and downs, the essence of it feels genuine.” (In some way, it shouldn’t be surprising that Ali Shaheed Muhammad once described the acclaimed Norwegian emcee’s work as “deeply therapeutic” on his podcast.)

“Double Goodbyes is a product of just making music that moved me, in a phase of my life where I was building from scratch emotionally,” Øygarden says in in press notes. “I found healing in producing and singing these songs, without necessarily putting my usual rappety-rap hat on. But as the album title suggests, a lot of times we find ourselves bumping into the exact things, people and habits that we thought we had left behind. So my hip-hop roots shine through once again, in this weird blend of RnB, AOR and synth sounds. Sasac was my main co-creator on the record, along with some dope music friends such as Kiefer, Mndsgn, Byron The Aquarius, Devin Morrison and more.”

I’ve managed to write about the album’s first four singles “Triple Double Love,” “Phone Won’t Charge,” “Guest List Etiquette” and “Hope Nope.” And while sonically, the material has been a silky smooth and slick synthesis of 80s and 90s synth-led R&B and  J. Dilla-era hip-hop, the songs are centered around a wizened self-awareness that comes from hard-fought personal experience: The songs features narrators, who have recognized that they’ve been unintentionally and unwittingly repeating patterns that have made them miserable and unfulfilled. But it ain’t all serious. There’s a self-deprecating and winking sense of humor throughout. 

“On The Very Low,” Double Goodbye’s fifth and latest single is a one of the more R&B leaning tracks on the album. Featuring shimmering blasts of guitar, a sinuous Thundercat-like bass line, stuttering hi-hat and four-on-the-four, the track finds Ivan Ave crooning lyrics centered around a simple and earnest hope that while things may be difficult in the near future, that the difficulties will pass — and that better days lay ahead. And while things may seem bleak and uncertain in the near future, we should all keep the hope that this will soon pass. It may take time but we shall get through this. 

Employing a Public Access video-like aesthetic, the recently released video for “On The Very Low” features Ivan Ave, programming his sampler and singing the song with a bassist friend in someone’s room. Off to the right is a romantic couple, who are just chilling. But behind them weird imagery is projected. It’s charmingly lo-fi and brings back found memories of watching video shows on Public Access in the 80s. 

“The video for ‘On The Very Low’ is a Public Service Announcement from myself and Mutual Intentions to all our people around the world,” Ivan Ave says of the recently released video. ” We miss you and look forward to dancing with you again soon. It was shot at Oslovelo, one of our favourite spots to listen to music, and edited by Mats Christian Rude Halvorsen. Stay safe and enjoy!”

Single Review by William Ruben Helms

 

Now, over the past few months, I’ve spilled a quite a bit of virtual ink writing about this site’s latest mainstay, Eivind Øygarden, an acclaimed Telemark, Norway-born, Oslo-Norway-based emcee, best known as Ivan Ave. Because Telemark is an area surrounded by rugged, majestic mountains and is best known for its hiking paths and for its folk music heritage, Øygarden is a rather unusual figure made even more unusual in homeland: a Norwegian-born and-based emcee, who rhymes in English. But he’s managed to made a name for himself on the global, underground hip-hop scene.

As a teenager Øygarden and his family relocated to Stavanger, where he gravitated to the city’s prominent hip-hop, breakdance, DJ and graffiti scene. Øygarden took all of those early influences with him when he relocated to New York for a self-imposed residency, in which, he spent time hanging out and collecting records at A-1 Records. Interestingly, it was through his love of hip-hop that he discovered 70s jazz and soul — and sampling as a way to create his own music and sound.

When Øygarden returned to Oslo, he met his earliest collaborator Fredfades. The duo then founded Mutual Intentions, a collective of like-minded friends and a label that became a platform that hadn’t previously existed in Oslo — and it led to work with international producers. In 2014, Ivan Ave signed to Berlin-based Jakarta Records, who released his acclaimed debut, 2016’s Helping Hands and his sophomore album, 2017’s Every Eye.  

The Norwegian emcee and JOVM mainstay’s third full-length album Double Goodbyes is slated for an April 2020 release through Playground Music/Mutual Intentions. And as you may recall, the album which references Seinfield finds the acclaimed emcee leaving the sample-heavy behind sound of his previously released work and moving towards a broader — and at times more soul influenced — sonic palette. The album also marks the first time that Øygarden took up production duties, producing the majority of the album’s material himself.

Recorded last year in Los Angeles and Oslo, and featuring guest spots from Sasac, Bryon The Aquarius, Joyce Wrice, and others, the album was recorded during a period of personal struggle, where the work became both the focus and the therapy. “I needed to start from scratch in my life and rebuild it step by step, the music was part of the healing process.” Additionally, the aesthetics of the Home Shopping Network and late ’80s and early ’90s new age influence some of the album’s material. ‘“It’s easy to mock, due to some of its pompous cheesiness,” Ivan Ave says in press notes. “But as I’m getting older, experiencing life’s ups and downs, the essence of it feels genuine.” (In some way, it shouldn’t be surprising that Ali Shaheed Muhammad once described the acclaimed Norwegian emcee’s work as “deeply therapeutic” on his podcast.)

“Double Goodbyes is a product of just making music that moved me, in a phase of my life where I was building from scratch emotionally,” the acclaimed Norwegian emcee explains in press notes. “I found healing in producing and singing these songs, without necessarily putting my usual rappety-rap hat on. But as the album title suggests, a lot of times we find ourselves bumping into the exact things, people and habits that we thought we had left behind. So my hip-hop roots shine through once again, in this weird blend of RnB, AOR and synth sounds. Sasac was my main co-creator on the record, along with some dope music friends such as Kiefer, Mndsgn, Byron The Aquarius, Devin Morrison and more.”

So far, I’ve written about the album’s first three singles  “Triple Double Love,” “Phone Won’t Charge” and “Guest List Etiquette.” And while sonically they’ve all ben silky smooth, slick syntheses of 80s and 90s synth-led R&B and J. Dilla-era hip-hop, the songs themselves reveal a wizened self-awareness that comes from hard-fought personal experience, through narrators, who have come to recognize that they’ve been unintentionally and unwittingly repeating patterns that have made them miserable — and/or unfulfilled. But it ain’t all serious. There’s a playful self-deprecating humor throughout, especially on “Guest List Etiquette.” a track that focuses on a common dilemma for artists across the globe: everyone hitting them up to get on the guest list for their show.

The album’s fourth and latest single the Thundercat-like “Hope/Nope” is a dreamy song centered around a sinuous bass line, shimmering guitars and atmospheric synths and an infectious hook. But unlike the album’s previously released material, the song finds its narrator vacillating between hope and despair. Can one hold onto hope when things seem so bleak, uncertain and dystopian? Ask me again in a few months.

“This is the daydreamer’s anthem on the record, part escapism, part war cry. The rap verse came out sweet but dystopian,” Ivan Ave explains in press notes. “Sasac saves the day on the last verse, with a medieval guitar solo that makes me hopeful again. Hope seems to be the most important overarching theme of the album when I listen back to it. I’ve learned to respect cognitive dissonance as a weapon, a survival instinct maybe, in darwinian terms. Double edged sword though.”

 

Video by William Ruben Helms

New Video: Acclaimed Norwegian Emcee Ivan Ave Teams Up with Joyce Wrice on a Soulful and Hilarious New Single

Over the past couple of months, I’ve written a bit about Eivind Øygarden, an acclaimed Telemark, Norway-born, Oslo-Norway-based emcee, best known as Ivan Ave. Øygarden, who grew up in an area surrounded by rugged, majestic mountains, best known for its hiking and hiking literature and for its folk music heritage is a rather unusual figure: a Norwegian-born and-based emcee, who rhymes in English. But despite that, he’s made a mark on the global, underground hip-hop scene. Interestingly, the acclaimed Norwegian emcee can trace much of his influences to his older sister’s R&B collection — in particular, The Fugees, Janet Jackson and Raphael Saadiq.

As a teenager Øygarden and his family relocated to Stavanger, where he gravitated to the city’s prominent hip-hop, breakdance, DJ and graffiti scene. Øygarden took all of those early influences with him when he relocated to New York for a self-imposed residency, in which, he spent time hanging out and collecting records A-1 Records. And through his love of hip-hop, the Norwegian emcee discovered 70s jazz and soul — and sampling as a way to create his own music and sound. 

When Øygarden returned to Oslo, he met his earliest collaborator Fredfades. The duo then founded Mutual Intentions, a collective of like-minded friends and a label that became a platform that hadn’t previously existed in Oslo — and it led to work with international producers. In 2014, Ivan Ave signed to Berlin-based Jakarta Records, who released his acclaimed debut, 2016’s Helping Hands and his sophomore album, 2017’s Every Eye.  

Now, as you may recall the Norwegian emcee’s third full-length Double Goodbyes is slated for an April 24, 2020 release through Playground Music/Mutual Intentions. And the album, which derives its title from a Seinfeld reference, finds the acclaimed emcee leaving the sample-heavy behind sound of his previously released work and moving towards a broader — and at times more soul influenced — sonic palette. The album also marks the first time that Øygarden took up production duties, producing the majority of the album’s material himself. 

Recorded last year in Los Angeles and Oslo, and featuring guest spots from Sasac, Bryon The Aquarius, Joyce Wright and others, the album was recorded during a period of personal struggle, where the work became both the focus and the therapy. “I needed to start from scratch in my life and rebuild it step by step, the music was part of the healing process.” Additionally, the aesthetics of the Home Shopping Network and late ’80s and early ’90s new age influence some of the album’s material. ‘“It’s easy to mock, due to some of its pompous cheesiness”says Ivan.“But as I’m getting older, experiencing life’s ups & downs, the essence of it feels genuine.” (In some way, it shouldn’t be surprising that Ali Shaheed Muhammad once described the acclaimed Norwegian emcee’s work as “deeply therapeutic” on his podcast.)

“Double Goodbyes is a product of just making music that moved me, in a phase of my life where I was building from scratch emotionally,” the acclaimed Norwegian emcee explains in press notes. “I found healing in producing and singing these songs, without necessarily putting my usual rappety-rap hat on. But as the album title suggests, a lot of times we find ourselves bumping into the exact things, people and habits that we thought we had left behind. So my hip-hop roots shine through once again, in this weird blend of RnB, AOR and synth sounds. Sasac was my main co-creator on the record, along with some dope music friends such as Kiefer, Mndsgn, Byron The Aquarius, Devin Morrison and more.”

So far, I’ve written about the first two singles off the album “Triple Double Love,” and “Phone Won’t Charge,” silky smooth and slick syntheses of 80s and 90s synth-led R&B and J. Dilla-era hip-hop while revealing a wizened, self-awareness with narrators, who have come to recognize that they’ve been unintentionally and unwittingly repeating patterns that have made them miserable — or have led to their lives largely being unfulfilled. Double Goodbye’s third and latest single “Guest List Etiquette” continues a run of shimmering Quiet Storm-like hip-hop. Featuring a soulful hook by Joyce Wrice, the Norwegian emcee tells a story of a romantic meet cute on the bus that turns into a hilarious and surreal tale of the countless people who ask him for guest list spots for his shows. And of course, he can never accommodate all the requests that come his way.

Directed by Ivan Ave himself, the recently released video follows Wrice and Øygarden wandering around Oslo, getting on a bus and heading to the studio to record and rehearse and then head to the show. The entire time, they have all kinds of people hitting them up about guest list spots for their next show — guest list spots they likely don’t have anyway. 

“We spent that weekend walking in parks, hiking, working in the studio, and ignoring the outside world. As you can see from the clip, everybody and their actual mother was trying to get on the list for her show,” Øygarden explains in press notes. “And the list only has so many spots. Plus Norway’s best rapper Mest Seff already had his whole entourage on there. So the struggle was real, trying to live a life while coordinating everybody’s wishes. Daniel Yul Kim filmed us during these trying times. I did all the editing, with some help from Jo Vemund Svendsen, and Mats Christian Rude Halvorsen, who made my video for ‘Nu Path.’ Hans Jørgen Wærner on the typography as per usual! I want to give a shout out to my ex-manager, who you can see at the end of the video basically dropping me as a client. The following weekend, she hit me up with a request to be put on the guest list for another party. So yeah, shout outs to her.”

Video by William Ruben Helms

New Video: Oslo-based Psych Rock Act Mayflower Madame Releases a Menacing Visual for Shimmering “Swallow”

Over the past couple of years of this site’s almost ten year history, I’ve managed to write a bit about the rising Oslo Norway-based psych rock/post-punk act Mayflower Madame — Trond Fagernes (vocals, guitar, bass), Havard Haga (guitar) and Ola J. Kyrkjeeide (drums). Formed back in 2011, the band’s hazy and smoky sound was conceived in and inspired by their gritty surroundings: they first rehearsed in a desolate, industrial building, where they shared space with a local carwash company. Shortly after their formation, they recorded a four-track demo, which lead to them being named “Unsigned Band of the Week” on one of Norway’s biggest radio stations.

The band then spent several years touring and playing shows across Scandinavia, carefully honing their sound along the way. The band’s full-length debut, 2016’s Observed in a Dream featured eight tracks of psych rock/shoegaze paired with dark romanticism in a way that was icy, brooding and hauntingly majestic. The Norwegian psych act toured across North America and Europe, followed by 2018’s Premonition EP — four songs of apocalyptic love songs.

Building upon a growing profile, Mayflower Madame supported Premonition EP with more touring and appearances across the European festival circuit with stops in France, Germany, the UK and Eastern Europe. So far, the band has shared stages with the likes of Killing Joke, Moon Duo, Night Beats, Psychic Ills, Froth, The Underground Youth, Crocodiles, Cosmonauts and La Femme. Most of this occurred between recording sessions for their forthcoming sophomore album.

Slated for a March 27, 2020 release through a collaboration between French label Only Lovers Records, Portland‘s Little Cloud Records and Parisian label Icy Cold Records, Prepared for a Nightmare reportedly finds the members of Mayflower Madame further developing their unique blend of psych-noir and post punk with elements of shoegaze and noise rock.  “Vultures,” the album’s menacing and propulsive first single manages to recall The Black Angels, My Gold Mask, and Chain of Flowers, as its centered around forceful drumming, shimmering and reverb-drenched guitars and rousing hooks and an enormous sound. The album’s latest single “Swallow” continues in a similar vein as its immediate predecessor: shimmering reverb-drenched guitars, atmospheric synths, a gentle seemingly Texan twang, an enormous hook and a deeply menacing and uneasy vibe. And in some way, the song seems to evoke the feelings of dread and despair that many of us are starting to feel now. 

Continuing an ongoing collaboration with Astrid Serck, the recently released video features a stylistic and hypnotic array of trippy visuals that further emphasizes the song’s sense of menace and unease seen in blood red backgrounds.  

Single Review by William Ruben Helms

 

Eivind Øygarden is an acclaimed Telemark, Norway-born, Oslo-Norway-based emcee, best known as Ivan Ave. As a Norwegian emcee rhyming in English, who grew up in an area surrounded by rugged, majestic mountains, best known for its hiking literature and folk music heritage than hip-hop — and has made a mark on the global underground hip-hop scene, Øygarden cuts an unusual figure. Interestingly, the acclaimed Norwegian emcee’s musical influences can be traced to his older sisters’ R&B record collection — in particular, The Fugees, Janet Jackson and Raphael Saadiq.

As a teenager, his family relocated to Stavanger, where he gravitated to the city’s prominent hip-hop, breakdance, DJ and graffiti scene. All of those early  Øygarden took those early influences with him when he relocated to New York for a self-imposed residency, in which he spent time hanging out and collecting records at A-1 Records. Naturally, through his love of hip-hop, Ivan Ave discovered 70s jazz and soul — and sampling as a way to create his own music.

When Øygarden returned to Oslo, he met his earlier collaborator Fredfades. The duo founded Mutual Intentions, a collective of like-minded friends and a label that became a platform that hadn’t previously existed in Oslo — and it led to work with international producers. In 2014, Ivan Ave signed to Berlin-based Jakarta Records, who released his acclaimed debut, 2016’s Helping Hands and his sophomore album, 2017’s Every Eye.  

Slated for an April 24, 2020 release through Playground Music/Mutual Intentions, Øygarden’s third full-length album Double Goodbyes, which derives its title from Seinfeld finds the acclaimed emcee leaving the sample-heavy sound of his previously released work and moving towards a broader sonic palette. The album also marks the first time in   Øygarden’s career that he took up production duties, producing the majority of the album’s material himself.

Recorded last year in Los Angeles and Oslo, and featuring guest spots from Sasac, Bryon The Aquarius, Joyce Wright and others, the album was recorded during a period of personal struggle, where the work became both the focus and the therapy. “I needed to start from scratch in my life and rebuild it step by step, the music was part of the healing process.”

Additionally, the aesthetics of the Home Shopping Network and late ’80s and early ’90s new age influence some of the album’s material. ‘“It’s easy to mock, due to some of its pompous cheesiness”says Ivan.“But as I’m getting older, experiencing life’s ups & downs, the essence of it feels genuine.” (In some way, it shouldn’t be surprising that Ali Shaheed Muhammad once described the acclaimed Norwegian emcee’s work as “deeply therapeutic” on his podcast.)

“Double Goodbyes is a product of just making music that moved me, in a phase of my life where I was building from scratch emotionally,” the acclaimed Norwegian emcee explains in press notes. “I found healing in producing and singing these songs, without necessarily putting my usual rappety-rap hat on. But as the album title suggests, a lot of times we find ourselves bumping into the exact things, people and habits that we thought we had left behind. So my hip-hop roots shine through once again, in this weird blend of RnB, AOR and synth sounds. Sasac was my main co-creator on the record, along with some dope music friends such as Kiefer, Mndsgn, Byron The Aquarius, Devin Morrison and more.”

Last month, I wrote about  Double Goodbye‘s first single, “Triple Double Love,” a silky smooth and slick synthesis of 80s and 90s synth-led R&B and J. Dilla-era hip-hop and a soulful hook paired with the Norwegian emcee’s dexterous wordplay and playful basketball references.  Centered around twinkling and shimmering synth arpeggios, sinuous bass, thumping beats and an effortlessly soulful hook sung by the Norwegian emcee, the song “Phone Won’t Charge,” Double Goodbye‘s second and latest single continues in a similar vein as its immediate predecessor — and interestingly enough, upon repeated listens the album’s first two singles reveal a wizened, self-awareness: we have a narrator, who’s come to recognize that he’s been unintentionally and unwittingly repeating patterns that have made him miserable — or have led to his life being unfulfilled.

“In the last summer months of recording the album, I spent a couple of weeks with a phone that wouldn’t charge properly. I later identified my charger as the problem,” the acclaimed Norwegian rapper explains in press notes. “Anyway, being cut off from the constant stream of information we now call reality, allowed for this song to emerge. Circular themes in my life became more apparent, as they do every now and again, in cyclical patterns. The trick is to notice them, which I probably wouldn’t have if my phone was working all summer.”