Tag: Spotify US Viral Top Ten Chart

Lyric Video: Joseph’s Soaring and Anthemic “Green Eyes”

Deriving their name from their grandfather Jo and the tiny Oregon town of  Joseph, OR, in which he was born and raised, the  Portland, OR-based sibling indie pop trio Joseph, comprised of Natalie Closner Schepman and her two, younger twin sisters Meegan and Alison grew up in a musical household — their dad was a jazz singer and drummer, their mom a theater teacher. However, their collaboration together can trace their origins back to around 2014: Schepman who had been pursuing a career as a solo career as a singer/songwriter recruited her sisters to join her.  And when the Closners began collaborating together, they quickly recognized an irresistible and undeniable simpatico. 

The trio quickly developed a reputation for playing intimate house shows, in which the siblings accompanied themselves with acoustic guitar and foot drum and within their first year working together, the trio self-released their debut, 2014’s Native Dreamer Kin, which caught the attention of ATO Records, who signed the group the following year. After releasing 2015’s, ATO Sessions EP, an acoustic, two song, digital EP and accompanying video series, the sibling trio went on to release their Mike Mogis-produced, label debut 2016’s I’m Alone, No You’re Not, which featured the smash hit “White Flag.” “White Flag” landed on Spotify’s US Viral Top Ten Chart within days of its release. By October, the track landed at #1 on the Adult Alternative Charts. 

Building upon a rapidly growing profile, the trio made appearances on The Tonight Show Starring Jimmy Fallon, Later . . . with Jools Holland, The Ellen DeGeneres Show, Conan, CBS This Morning and Today. They also opened for James Bay during a sold out, 2016 arena tour — and they made festival stops at Coachella, Lollapalooza, Bonnaroo, Newport Folk Festival, Sasquatch Festival, Glastonbury Festival, Outside Lands Festival, Pilgrimage Music Festival and several others. 

Slated for release next week, The Closer’s highly -anticipated Christian “Leggy” Langdon-produced follow up to I’m Alone, No You’re Not reportedly finds the trio pushing their sound as the material finds them embracing a grittier, much more dynamic sound — while retaining the gorgeous harmonizing that won them attention. “The through-line of the album is this idea of moving into the driver’s seat of your own life-recognizing that you’re an adult now, and everything’s up to you from this moment on,” Natalie Closner Schepman says in press notes.  “You’re not completely sure of how to get where you need to go, and you don’t have any kind of a map to help you. It’s just the universe looking down on you like, ‘Good luck, kid.'”

“Green Eyes,” Good Luck, Kid’s latest single finds the siblings meshing classic, Phil Spector Wall of Sound-era pop with elements of old school country and contemporary pop as it features twinkling piano, strummed guitar, dramatic drumming, and an enormous hook — with the primary focus being the trio’s gorgeous harmonizing. And while being a slickly produced, radio friendly pop confection, the song reveals some incredibly earnest yet ambitious songwriting. Simply put, this is an act actively attempting to take over the world with carefully crafted pop rooted around personal and lived-in experience. In this case, much like some of the sources that seem to influence it, “Green Eyes” is an aching love song in which its narrator recognizes that their relationship is at a major crossroads. 

“You’re starting to sense this person slipping away from you and you explain how it’s ok if they’re questioning,” Natalie Closner Schepman says about the track. “You assure them that you feel certain and you’ll be right over here waiting for them to see what you see.”

The recently released, animated lyric video features the band in a Speed Racer-like animation, in which the ladies cruise an alien-like world of purple skies and neon-green moonlight.