New Audio: Introducing the Forward-Thinking and Glitchy Pop of Beiju

 

Beiju is an up-and-coming French-American musician, who splits her time between New York and Paris. Her latest single “Lost at the Beach” is centered around the French-American musician’s sultry, jazz-like inflection gliding over a glitchy and brooding production consisting of jagged pulses of arpeggiated synths and off-kilter syncopation. And while sonically bearing a resemblance to JOVM mainstays Bells Atlas and the acclaimed Hiatus Kaiyote, the song manages to possesses a breezy nostalgia.

The song as Beiju says in press notes is inspired by and reflects upon a recent weekend at the Rockaways with two of her friends. “Like many people, I can get caught up and anxious in such an intense urban environment as New York,” Beiju explains. “Getting back to basics by being with loved ones, playing music for pure enjoyment, and being carefree in the ocean made us feel gratitude for aspects of life, which we sometimes take for granted. That feeling of being reminded and aware is one to which I wanted to hold on and put into a song.”

 

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