Comprised of Lucy Jowett (vocals), Joe Clarke (guitar) and Jacob Marston (drums), the up-and-coming Leeds, UK-based art punk trio Dead Naked Hippies formed back in 2016 and since their formation they’ve received praise from BBC Introducing, KCRW, DIY, Clash, DORK Magazine, Metro and PRS Magazine for a face melting take on art rock and art punk centered. Adding to a growing profile, the Leeds-based trio have shared stages with Dream Wife, IDLES, Queen Zee and DZ Deathrays, and have played at Live at Leeds and last year’s Leeds Festival.
The trio’s latest single “Rare” will further cement their growing reputation for crafting blistering and furious punk rock centered around a pummeling and angular guitar line, thumping and forceful four-on-the-floor drumming, and a shout along in a sweaty mosh pit worthy hook; but at the core of the song is a rebellious and cathartic rallying yell. As the band’s Jowett explains in press notes, “It is a song about self love. I think we’re quick to judge the term & deem it laughable or irrelevant in fear of being arrogant, or weird. But if you take a hard look at the society we live in, it’s clear to see why so many people struggle to feel content in their own minds and their own bodies. I’ve always struggled with myself and it sickens me to think that so many other people feel the same. It needs to change.
“We’re used by advertising companies, so they can make money out of our discontentment. Bombarded with images of fake realities, only to make us feel like ours isn’t enough. We’re made to feel like our creativity and passion will never be as important as serving a functional purpose in society. It’s dull, boring and I’m fucking mad about it. Most importantly, I want people to know that they’re not alone.”