New Audio: JOVM Mainstay Sofia Härdig Releases an Anthemic Glam Rock-Inspired New Single

Throughout the course of this site’s nine-plus year history, I’ve written quite a bit about Swedish-born singer/songwriter, multi-instrumentalist producer and JOVM mainstay Sofia Härdig. Härdig’s career began in earnest at a very young age: she began playin in bands when she was nine and even began touring, eventually playing a solo set at CBGB’s. As an adult Härdig has been hailed the rocktronica queen of experimental music, while developing an uncompromising commitment to a truthful artistic approach. “I find beauty in flaws and that which is not perfect is what excites me, I love the unusual, the unexpected, untrained and unplanned… I hope my music portrays that in its sound,” Härdig says in press notes.

Adding to a growing profile in her native Sweden and elsewhere, Härdig has collaborated with Swedish Grammy Award-winning acts The Hellacopters and Bob Hund, Boredoms, Free Kitten’s Yoshimi P-We and Belle and Sebastian‘s Stevie Jackson. She’s also shared stages with No Wave pioneer Lydia Lunch, Ikue Mori, John Tilbury and a list of others. 

Slated for a November 5, 2019 release, Härdig’s fourth album This Big Hush find the Swedish-born singer/songwriter, multi-instrumentalist, producer and JOVM mainstay moving away from the deliberate electronic-based sound of her previous work and towards a gritty and raw, old-school rock sound. “I recorded this album with the band in less than three days live in Tambourine Studios in Malmö,Härdig says of the recording process for The Big Hush. “The vocals were all done in one day, a lot of them are even kept from the original live take. Part of the process is that my electronic demo making has become so thorough and time-consuming that they have been good enough to be released. Since they are out in the world and out of my system, I can break free and do something different with the band, and not the same thing all over again. We never play the same tempo, same length, they follow me where I lead them… this is THIS BIG HUSH”

While reportedly paying homage to post-punk pioneers like Siouxsie and and Banshees, The Big Hush‘s latest single “Infatuation” is a decidedly riff-driven track that sounds — to my ears, at least — like it was indebted to Ziggy Stardust-era Bowie, Marc Bolan/T. Rex and Horses-era Patti Smith, complete with an enormous, arena rock friendly hook.

“I built this song on a riff that I really loved, building up a groove and then adding backing vocals and playing percussion with whatever I found lying around in the studio and studio kitchen,” the Swedish-born JOVM mainstay says of the song’s creation. “I used film reels, a serving bowl from IKEA, egg, yar, a knife and fork, to creating an overall feeling of skating down Sunset Boulevard in a Mohikan with a ghetto blaster on your shoulder.”

 

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