New Video: Ft. Langley-Directed Visual for Shimmering “Lately in Another Time” Follows an Astronaut in Training

 

Tracing their origins back to when its members — David Parry and Lucas and Jesse Henderson — spent shared summers planting trees in Western Canada’s forest, the rapidly rising Victoria, British Columbia-based, lo-fi psych folk act Loving with their self-released debut effort, quickly established a signature sound – a warm and dreamy sonic soundscape paired with existentially-leaning lyrics and an unspecified, all-encompassing sense of nostalgia.

In a relatively short period do time, the trio found success online and as a result, they also managed to quickly amass a devoted fanbase. After only selectively touring to support a handful of prominent and acclaimed artists including the likes of Crumb, Alice Phoebe Lou, Still Woozy, and others, the band embarked on their first proper North American tour to build up buzz for their full-length debut, If I Am Only  My Thoughts slated for a January 31, 2020 release through Last Gang Records.

Recored to tape, and then mixed and mastered by the band’s David Parry in his self-described “cold, dismal” basement studio in Victoria, British Columbia, the album’s lush and homespun material, reportedly are balmy and inviting and comprised of a series of open-ended questions, centered around existential themes. “There isn’t a single narrative driving this album, but we do linger on some basic human problems: confusion in the face of a desire for self-knowledge and belonging, a struggle for meaning that is circular and sometimes seemingly endless,” the band’s Jesse Henderson says in press notes. While those looming questions go largely unanswered, they are fodder for further competition, delivered with a peaceful and effortless naturalism.

If I Am Only My Thoughts‘ latest single is the shimmering and achingly nostalgic “Lately In Another Time.” And while possessing the intimacy and contemplative nature of a bedroom recording, the song is deceptively cinematic, as it’s centered around a sparse arrangement of twinkling keys, shimmering guitars, gently padded drumming, a soaring hook and plaintive vocals singing lyrics about the utter strangeness of life itself. Much like its predecessor “Only She Knows,” the track features an anachronistic sound and production that recalls Nick Drake, Junip and others.

Directed by Ft. Langley, the recently released video continues the old-timey vibes, as it follows an astronaut and NASA staff and crew prepare for a mission into space. There’s constant monitoring, tracking and testing and our dutiful and brave astronaut recognizes the seriousness of the entire ordeal — after all, if something goes wrong during the tests or in space, he could die. Interestingly, the gorgeous and contemplative music gives the mundanity of it all, a surreal air.

 

 

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