New Video: Gothenburg Sweden’s LaDIDa Returns with Their Scuzziest Yet Most Straightforward and Anthemic Single to Date

LaDIDa is a Gothenburg, Sweden-based punk quartet, who received a quite a bit of attention across Scandinavia, Europe and elsewhere for a Dadaist take on punk rock in which they would frequently include singing saws, melodica and stylophone with the tried and true punk rock/rock arrangement of guitar, bass, drums and vocals, adding themselves to a lengthy list of acts globally, who gave punk rock an art school sensibility — but with a wild, unhinged air. Additionally, several blogs have compared the band’s frontman Britta Persson to Yeah Yeah YeahsKaren O. — and those comparisons aren’t completely unfounded either.  Much like the aforementioned Karen O., Persson frequently evokes a bratty, in-your-face/I don’t give a fuck attitude, mixed with a sultry seductiveness and a frenetic, barely continued fury as she alternates between cooing and roaring.

Now it’s been a while since we’ve heard from the Gothenburg-based quartet — and the band’s latest single “You Got It” is arguably the most straightforward yet scuzzy song they’ve released to date as the band’s sound and aesthetic manages to mesh garage rock blues-tinged rock and psych rock with a driving rhythm. Sonically speaking, the song seems as though it were drawing from The Kills, The Black Keys and others, thanks in part to power chords, played with layers of fuzz and abrasive distortion, propulsive drumming and Persson’s growled vocals paired with an arena rock-friendly hook.

The recently released music video features footage of the band rocking out in a junkyard with footage jumping from a cinematic black and white to brilliant color — and throughout the video it’s obvious that the band’s Persson is the superstar of the act, as you’ll spend more attention on her; in fact Persson seems absolutely possessed throughout the video.