New Audio: JOVM Mainstay Thaïs Shares a Breezy and Nostalgic Bop

Rising Paris-born, Montreal-based singer/songwriter and JOVM mainstay Thaïs specializes in an atmospheric and delicate take on pop centered around the French Canadian artist’s ethereal vocals. Thematically her work focuses on melancholy, loneliness and dysfunctional, confusing, heartbreaking love. 

Last year’s Paradis Artificiels EP featured two tracks I wrote about: 

  • Boreal,” a track inspired by a trip she took to Iceland that evoked the awe-inspiring sense of being in a gorgeous, natural beauty and taking it all in deeply
  • Sushi Solitude,” an atmospheric and delicate bit of synth pop that brought Washed Out to mind. 

2022 has been a big year for the Montreal-based JOVM mainstay: Earlier this year, Thaïs signed to Bravo Musique, who released Tout est parfait: acte un back in May. The EP features features two tracks I wrote about on this site:

  • Arrête de danser,” a slickly produced bop centered around glistening and atmospheric synth arpeggios and trap beats that saw the rising French Canadian artist alternating between a syncopated trap-like flow for the song’s verses and ethereal cooing for the song’s hook and choruses. And while arguably being one of her most club friendly songs, “Arrête de danser” is a bitter tell-off to an unhealthy, dysfunctional lover that the song’s narrator knows deep down is wrong for her — and yet can’t quite quit. 
  • The Coeur de Pirate co-written, Renaud Bastien-produced “Vieux Port,” a danceable and deceptively upbeat bop featuring wobbling bass synth, glistening and arpeggiated synth melodies, twinkling keys, some brief bursts of industrial clang and clatter and soaring strings paired with Thaïs ethereal cooing. But just underneath the surface is a song that details a relationship that’s seemingly on the ropes while contemplating the passing of time and the desire to turn the clock back — with the knowledge you have now. 

The JOVM mainstays second EP of the year, Tout est parfait: act deux is slated for a September 2, 2022 release. The EP’s first single “Le vent” is a breezy pop song featuring twinkling and atmospheric synths arpeggios and skittering trap-inspired beats paired with Thaïs’ ethereal cooing.

The song’s title, which translates into English as “The Wind” is structured to evoke a gust of wind for the verses and a brewing storm for the song’s choruses. And at its core, the song continues a remarkable run of material imbued with an achingly bittersweet nostalgia over a long lost love that deep down she knows she can’t get back.