If you’ve been frequenting JOVM for a while, you may remember that I’ve written about Norwegian electro pop duo, BLØSH. With the release of their breezy and infectious debut single “Can’t Afford to Lose You,” the duo comprised of of Madrid-born, Oslo, Norway-based cellist and vocalist Teresa Bernabé and guitarist Jørgen Berg Svela, an Oslo native, quickly found themselves with an expanding international profile as the duo saw praise and attention from JaJaJa Music, Indie Shuffle and airplay on Amazing Radio.
“Give It Away,” which I wrote about last November further cemented the duo’s burgeoning reputation for crafting infectious pop as the song paired an upbeat melody, punchy bass lines, a looping guitar line and a soaring, anthemic hook with with Bernabé’s breezy vocals while sonically drawing from African music and African-inspired pop — in particular Paul Simon‘s Graceland, the legendary Ali Farka Touré and Afrobeat. Now the Oslo, Norway-based duo is continuing to build on the buzz of “Can’t Afford to Lose You,” and “Give It Away” with the release of their latest single “When Love Is Alive.” Beginning with a steady bass line, the song pairs reverb-y guitars, propulsive drumming and Bernabé’s ethereal vocals in a slow-burning song that expresses an aching longing and yearning for giving and receiving the love that the narrator desperately wants and deserves — but with the sad realization that love is often short-lived. And as a result, the song possesses the same breeziness as their previous singles but with a subtle sense of mourning.