New Audio: Sweden’s Alec Baker Releaes a Shimmering Pop Confection

Victor Jansåker is an emerging Stockholm-based singer/songwriter, multi-instrumentalist and producer, who writes, records and performs under the moniker Alec Baker. With a background in jazz and a deep and abiding love of hip-hop and pop, Jansåker cites Chet Baker, Tirzah and Chance the Rapper as influences on his sound and approach.

Jansåker spent the past couple of years traveling between Stockholm, London and New York, writing and recording material in bedrooms and studios. And as a result, the material on Jansåker’s full-length Alec Baker debut will evoke a much different, seemingly more careful time in which artists, creatives and everyone else could freely travel from place to place, absorbing the musical and cultural influences they came across during their travels. While circumstances have forced everyone to change, the emerging Swedish artist’s desire to connect and collaborate have remained a large part of his mission.

The emerging Stockholm-based artist’s latest single “Say What’s On Your Mind:” is a breezy pop confection, centered around thumping beats, finger snaps, twinkling synth arpeggios, shimmering and reverb-drenched guitars, Jansåker’s plaintive vocals, vocodered baking vocals and an infectious hook. Sonically, the song may bring Stockholm-based JOVM mainstay Summer Heart to mind; but just underneath its exuberance and playfulness, the song features melancholic lyrics that focus on the confusion and heartache of a relationship in an uncertain flux. And as a result, the song has an ironic yet deeply emotional punch if you’ve been in the sort of situation the song describes.

According to Jansåker, the song “is a result of accidents leading us in new directions, and a bit different from my previous releases. It’s an uptempo hopeful song that I had so much fun creating so I wish it can bring some thoughtfulness and joy to the listener.”