New Video: Emerging French Producer Bulletone Releases a Trippy Visual for Swaggering “Endless Love”

 

Bulletone is an emerging, Argenteuil, France-born DJ, producer, beatmaker and artist, who grew up listening to and being inspired by American hip-hop and R&B — in particular, artists like Dr. Dre, Pharrell Williams and Jay-Z. Interestingly,  the French-born producer, beatmaker and artist can trace the origins of his musical career when he bought his first MIDI keyboard with FL studio software five years ago.

Shortly after he purchased his first MIDI keyboard, Bulletone began making beats for his rapper and vocalist friends, which lead him to recording material in a professional recording studio. While meeting artists across an increasingly diverse range of genres and styles, the emerging French DJ, producer, beatmaker and artist began to explore different styles, genres and sounds — including hip-hop, pop and electronica among others. In fact, he proudly boasts having broad and eclectic tastes: while his sound generally leans towards trap, future beat and electronic music, he also cites Kaytranada, Phase, Jarreau Vandal, Daft Punk, 50 Cent, Kendrick Lamar, Timbaland, Mike Will Made It and 808 Mafia.

Bulletone then went on to take a course on creative media education at the S.A.E. Institute, where he learned to be a technical sound engineer and made important connections to further his career. Since 2017, he has also managed to establish himself as a DJ, spinning in French clubs like the Recylclerie, Na_m3k, The 45 Tours and others. But he began to make a name for himself with the release of his debut EP, last year’s Interference, which is available on the major streaming services.

Interestingly, Bulletone’s latest single, the swaggering “Endless Love” the title track off his latest effort Endless Love EP is centered around twinkling and shimmering synth arpeggios, tweeter and woofer rocking 808-like beats and a looped sample of thunder. But what makes the track — and in turn, the emerging French artist — compelling is the fact that track seamlessly and effortlessly meshes elements of hip-hop, trap, footwork, R&B while subtly paying homage to legendary beatmakers and producers like J. Dilla, Flying Lotus, Kaytranada and others. 

The accompanying video for “Endless Love” is a hallucinogenic-fueled fever dream featuring a young couple, who are madly in love. And in many ways, the video manages to evoke the wild feelings and thoughts of young, passionate and foolish love.