New Video: Montreal’s Thaïs Releases a Surreal and Feverish Visual for Atmospheric “Sushi Solitude”

Thaïs is an emerging Montreal-based singer/songwriter, who specializes in an atmospheric and delicate pop centered around the French Canadian singer/songwriter’s ethereal vocals. Thematically her work focuses on melancholy, loneliness and dysfunctional and confusing love.

Earlier this year, I wrote about “Boreal.” Inspired by a trip that the French Canadian artist took to Iceland, the third single off her recently released Paradis Artificiels EP was centered around shimmering synths, thumping and skittering beats, warm blasts of looping electric guitar, a soaring hook and Thaïs’ ethereal and plaintive vocals meant to evoke the awe-inspiring sense of being in a gorgeous, natural space and taking it all in deeply.

Paradis Artificiels‘ fourth and latest single “Sushi Solitude” is an atmospheric and delicate pop song centered around the rising Montreal artist’s ethereal and breathy cooing, shimmering synth arpeggios, reverb-drenched, angular bursts of guitar, stuttering drumming and a soaring hook. Sonically, the track brings Washed Out to mind, complete with a similar achingly melancholic air.

The recently released video for “Sushi Solitude” is a probing — yet mischievous — look at solitude and self-examination, seemingly inspired by pandemic-related lockdowns: we see the rising French Canadian artist, bored and disaffected, at points reflecting on her life and past, at points attempting to better herself and her life and other points actively not caring one way or the other. In some way, the video feels like an examination of a woman on the brink of profound realizations or psychotic break.

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